Paid Advertising Specialist Lead

1 week ago


Hopkins, Minnesota, United States NorthWing Digital Full time
Job Description

As a Paid Digital Ads Specialist, you will develop, execute, and maintain paid digital marketing campaigns across platforms like Google Ads, Meta, LinkedIn, and others. You will lead the strategy and execution of campaigns to drive traffic, conversions, and growth for our clients, collaborating closely with team members.

Responsibilities:

  • Create, manage, and optimize paid digital marketing campaigns.
  • Conduct in-depth keyword research and ad copywriting.
  • Analyze and monitor campaign performance, making data-driven adjustments.
  • Develop audience segmentation and retargeting strategies.
  • Stay up-to-date on digital marketing trends and platform updates.
  • Measure campaign success and identify areas for improvement.
  • Collaborate with team members to ensure digital marketing strategies align with business objectives.


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