Senior Category Development Lead

5 days ago


Bentonville, Arkansas, United States Welch's Full time
Job Overview

We are seeking a Senior Category Development Lead to join our team at Welch's in Bentonville, AR. This role will be responsible for developing and advancing category solutions that grow the category and Welch's.

Responsibilities
  • Develop strong partnerships with Walmart and Sam's Club to position Welch's as an indispensable partner for category management needs.
  • Lead the shelf-stable multi-serve juice category at Walmart and Sam's Club.
  • Analyze data from syndicated tools like Circana/IRI and Luminate to provide actionable insights to retailers.
  • Lead the annual planogram creation and submission process.
  • Serve as a subject matter expert for the shelf-stable juice, refrigerated juice, and spreads categories.
  • Mine consumer, shopper, and category insights to deliver actionable recommendations to Walmart and Sam's Club.
  • Generate regular reporting to identify opportunities and provide insights that drive profitable category growth.
  • Develop tools, analytics, and sales decks to support the sales team in achieving annual objectives.
Requirements
  • A Bachelor's Degree is required.
  • A minimum of 10 years of CPG experience with a focus on category management, business analytics, and/or shopper insights.
  • Experience cultivating Category Management and Insights into actionable results.
  • Experience with syndicated data tools like Circana/IRI and Luminate.
  • Understanding of the differences between various channels such as Grocery, Drug, CStore, Mass, Club, Value, Food Service, Vending, and DSD classes of trade.
What We Offer
  • A competitive salary: $120,000 - $150,000 per year, depending on experience.
  • A comprehensive benefits package including health, dental, and vision insurance, 401(k) matching, paid time off, and more.
  • Ongoing training and development opportunities to help you grow in your career.
  • The chance to work with a passionate community that values inclusivity and collaboration.


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