Ecommerce Sales Strategist for Beverage Leader
1 week ago
We are seeking an experienced Ecommerce Sales Strategist to join our team at Monster Beverage Corporation.
About the RoleThis is a critical role that will drive growth of our digitally enabled sales channels, unlocking strategic opportunities for our retail account teams to boost online and offline sales. The successful candidate will be responsible for achieving overall ecommerce sales goals, share growth, and strategic objectives for OmniChannel customers in partnership with account sales leadership and the Digital Retail team.
Main Responsibilities- Demonstrate a strong understanding of business issues relevant to ecommerce sales and the CPG landscape, and apply that thinking to our strategic roadmap.
- Provide high-level strategic analysis and consultation to our overall enterprise ecommerce performance, category trends, and customer insights.
- Continuously re-evaluate the activities, resources, and capabilities required for fostering and enabling a winning cross-functional ecommerce team.
- Lead, educate, and coach a broad team of leaders and support staff through the implementation of new strategies and programs developed to drive our overall online-to-offline success.
- Work to align Sales & Marketing leadership around a shared vision, shared goals, and shared digital resources to drive our ecommerce success.
- Eight+ years of sales and/or ecommerce experience within beverage and/or CPG sales environment (B&M, ecommerce, or preferably both).
- Demonstrated track record of ecommerce sales success, in conjunction with B&M sales goals OR robust performance marketing plans involving $20M+ investments.
- Ability to forecast the long-term business and financial implications of decisions made.
- Ability to align and understand vast amounts of disparate data sources including retail sales data, digital marketing data, category insights (Nielsen, IRI) as well as digital shelf data that leads to greater understanding of potential digital levers (NielsenIQ, Profitero, Stackline, etc).
- Must demonstrate Search Marketing understanding and experience, including both SEM/SEO (paid and organic) tactics to drive retail success and revenue growth.
$101,250 - $135,000 per annum
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