Digital Acquisition Strategist

3 weeks ago


Austin, Texas, United States SamCart Full time
Job Description

At SamCart, we're on a mission to empower creators to build profitable digital businesses and experience personal freedom and growth. We're seeking a highly skilled Digital Acquisition Strategist to join our team and drive our digital acquisition efforts.

This is an exciting opportunity to own and execute acquisition strategies, ad spend, campaign optimization, and email marketing across various brands under SamCart. As a key member of our marketing team, you'll be responsible for developing and executing plans to drive user acquisition and revenue growth.

Key Responsibilities:

  • Develop and execute acquisition strategies to drive user growth and revenue
  • Manage and optimize ad spend across multiple channels, including Meta, Google Search, YouTube, and TikTok
  • Collaborate with the marketing team to develop and execute email marketing campaigns
  • Measure and analyze campaign performance, identifying areas for improvement and optimization
  • Work closely with the sales and product teams to ensure alignment and drive revenue growth

Requirements:

  • At least 5 years of marketing experience, preferably in e-commerce or SMB start-ups
  • Background in performance or growth marketing, media buying, email marketing, or digital marketing
  • Expertise in running campaigns at scale, understanding data, measuring results, and optimizing quickly
  • Strong analytical skills, with the ability to turn data into optimizations across funnels
  • Experience working with marketing agencies, focused on managing ad spend
  • Hubspot email marketing and CRM experience

What We Offer:

  • Unlimited PTO with an encouraged 14-day minimum
  • 100% health insurance premiums covered for you +1
  • Supportive parental leave policies for all parents
  • Career growth and development opportunities

Our Core Values:

  • Be Transparent - We communicate openly, thrive on feedback, and check our egos at the door.
  • Be Human - We operate with compassion and always assume positive intent.
  • Be an Owner - We are all owners of the business. We take pride in our work and know that the success of our customers and the business contributes to our individual success.
  • Be Creative and Commit - We collaborate, create resourceful solutions, and work as a team to get it done.
  • Be You - We are stronger together because of the unique qualities we each bring to the team. We believe in balance, making time for fun, and enjoying the work we do.


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