Senior SEO Strategist

7 days ago


Houston, Texas, United States Forthea Full time
Job Summary:

We are seeking a highly skilled Senior SEO Strategist to join our team at Forthea in Houston, Texas. As a key member of our digital marketing agency, you will be responsible for developing and implementing comprehensive SEO strategies that drive results for our clients.

About Forthea:

Forthea is an award-winning digital marketing agency recognized for our superior data analytics and creative executions that produce measurable results. We have been named one of the best places to work in Houston, one of the fastest-growing companies in Houston, and one of the largest Houston-area advertising agencies. Our team members enjoy working closely with senior planners and account management, and contributing to the company's overall growth.

About the Role:

This position requires a seasoned SEO expert who can analyze website architecture, conduct keyword research, and monitor client SEO results. You will also be responsible for providing ongoing support of all SEO initiatives, including reporting, analysis, and optimization recommendations. Additionally, you will serve as a liaison with SEO vendor tool contacts and optimize landing pages for conversion and performance improvement.

Responsibilities:
  • Conduct thorough keyword research and selection for SEO projects based on client needs
  • Analyze website architecture and document changes required for SEO
  • Monitor, on an ongoing basis, clients' SEO results and manage projects to ensure continued high rankings
  • Provide ongoing support of all SEO initiatives, including reporting, analysis, and optimization recommendations
  • Monitor campaign results, analyze key metrics, and optimize click-through and conversion rates
  • Optimize landing pages for conversion and performance improvement
  • Serve as liaison with SEO vendor tool contacts

Requirements:

To be successful in this role, you should have 1-3 years of SEO experience, strong analytic skills, and proficiency in managing projects and using search engine interfaces and tracking tools. A thorough grounding in technical SEO, SEO content, and/or promotions/linking is also required. The ideal candidate will be a team player with excellent communication and presentation skills, and a strong ability to relate results to client business objectives.

The estimated salary for this position is $65,000 - $80,000 per year, depending on experience.

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