Senior Marketing Manager, The SpringHill Company

3 weeks ago


Los Angeles, California, United States The SpringHill Company Full time
Job Description

We are seeking a highly skilled Senior Marketing Manager to join our team at The SpringHill Company. As a key member of our marketing team, you will be responsible for developing and executing comprehensive brand marketing and digital strategies that effectively promote our brand, THE SHOP, by reaching and engaging target audiences across various platforms.

Key Responsibilities:

  • Develop and execute integrated marketing campaigns that drive brand awareness and customer acquisition
  • Lead the social media team and help lead strategy, content development, and community management to drive brand awareness and audience engagement/growth across all social platforms
  • Collaborate with cross-functional teams to ensure alignment with overall business objectives and target audience needs
  • Conduct market research and analysis for new marketing ideas, opportunities, or cultural moments that promote growth, enhance brand awareness, and reach new audiences
  • Manage day-to-day with paid agency to plan, execute, and optimize paid campaigns, while monitoring and analyzing performance to drive traffic, leads, and conversions

Requirements:

  • 7+ years of proven experience in brand marketing/content/digital role within a global sports, media, and entertainment industry
  • Deep understanding of marketing tactics, including social, influencer, digital, partnerships, media strategy, execution, advertising, optimization, and program reporting
  • Outstanding project management and organizational skills, with ability to follow through and meet deadlines while balancing multiple projects
  • Strong strategic thinking and analytical skills, with ability to translate data and insights into actionable marketing initiatives
  • Creative mindset with passion for innovation and pushing the boundaries of traditional marketing approaches

Preferred Qualifications:

  • Experience in building consumer brands and marketing programs that play a role in culture
  • Experience in planning/executing culturally relevant campaigns around content, product, and experiences
  • Experience in brand partnerships and collaborations

We are committed to equal-opportunity employment and celebrate inclusion in all circumstances. Opportunities for professional growth via work experience and offerings from our People Resources Learning and Development Program. Our offices have a full-service kitchen, with the refrigerator and pantry stocked. No shortage of snacks, fruits, beverages, and catered monthly lunches.



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