Marketing Content Strategist

7 days ago


Brentwood, Tennessee, United States Swiftwick Full time
Marketing Content Strategist

Salary: $60,000 - $80,000 per year based on experience and qualifications.

About the Role

We are seeking a creative and results-driven Marketing Content Strategist to join our team at Swiftwick. As a key member of our marketing team, you will be responsible for developing and executing our content strategy across various channels, including social media, email, and website content.

The ideal candidate will have a deep understanding of our target audience and be able to create high-quality, engaging content that resonates with them. You will work closely with our Head of Integrated Marketing to develop a strategic plan to execute our content across various formats, while ensuring brand consistency across all channels.

Your Responsibilities:

  • Develop and execute our content strategy across various channels, including social media, email, and website content.
  • Partner with our Head of Integrated Marketing to develop a strategic plan to execute our content across various formats.
  • Lead monthly content meetings and work closely with ecomm and marketing partners to ensure alignment and brand consistency across channels and tactics.
  • Manage marketing calendar to ensure timely delivery of content across all channels.
  • Monitor and analyze content performance metrics, providing insights and recommendations for continuous improvement.
Requirements

To be successful in this role, you will need:

  • A Bachelor's degree in Marketing, Communications, or a related field (plus relevant professional experience).
  • At least 2 years of functional experience in content marketing at a consumer brand.
  • A strong combination of strategic, tactical skills, with the ability to take an idea and execute from beginning to end.
  • Familiarity with and understanding of brand marketing-adjacent functions, from creative production and paid social to automated email flows and retail merchandising.
Benefits

We offer a competitive salary and benefits package, including:

  • 20 days of PTO (pro-rated for year 1), plus 10 paid federal holidays.
  • Paid maternity/paternity leave of 6 weeks.
  • Health insurance - PPO and HDHP (HSA-eligible) options.
  • Dental and vision insurance.
  • 401(k) with up to 4% company matching.
  • Long-term disability insurance, 100% company-paid.
  • Short-term disability insurance, 100% company-paid.
  • 50% discount on Swiftwick purchases for yourself.
  • Paid volunteer time off.
  • Wellness stipend.


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