Senior Growth Strategist
6 days ago
Are you ready to take your growth marketing career to the next level? We're seeking a Senior Growth Strategist to join our team at KICKS CREW, a leading global platform for authentic athletic footwear and sportswear.
About Us
KICKS CREW is democratizing sneaker culture, making it inclusive and accessible to all consumers. With world-class investor backing, we're scaling our team with the best talent. Our mission is to experiment and innovate, pushing the boundaries of growth marketing.
About the Role
We're looking for a seasoned growth marketer to lead our growth organization. As a Senior Growth Strategist, you'll be responsible for managing a large budget, driving experimentation across new growth channels, and setting true north KPIs for the team.
Your Responsibilities
- Develop and execute strategies to drive sustainable returns on investment (ROI) through acquisition and retention marketing.
- Lead a team of growth marketers, overseeing relationships with external agencies to scale faster.
- Pioneer end-to-end testing on new growth channels, including creating budget proposals, setting KPIs, and optimizing performance.
- Set and track key performance indicators (KPIs), ensuring optimal performance across the growth organization.
- Collaborate with cross-functional teams to achieve company growth goals, communicating with Data and Engineering to specify growth data needs.
- Build and maintain our growth tech stack, ensuring the right tooling to help our organization scale.
- Work with the Marketing & Campaign Team to understand full-funnel views of marketing investment and growth capturing lift.
- Develop an in-house POV on attribution and attribution modeling.
Your Qualifications
- 7-10 years of experience in growth, performance marketing, lifecycle marketing/CRM, or growth analytics.
- T-shaped marketer with deep understanding of all facets of growth marketing and expertise in certain areas.
- Deep knowledge of acquisition and lifecycle marketing, attribution, and ability to use data to paint the intricacies of the customer journey.
- Previous experience setting vision and strategy for the marketing organization, with operational capabilities when necessary.
- Experience managing large paid marketing budgets.
- E-commerce and/or marketplace experience is a plus.
What We Offer
- A company culture that prioritizes ownership, results, and experimentation over perfection.
- An opportunity to develop a resourceful, experienced career in growth marketing.
- Competitive compensation package, benefits, and equity to ensure the best environment for our people.
- Flexible working arrangements and casual work attire.
- Birthday leave and staff discount to get your favorite sneakers.
- Equal opportunities employer welcoming applications from all qualified candidates.
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