Sales Generation Expert

2 days ago


Milwaukee, Wisconsin, United States Brady Corporation Full time
About the Role

We are seeking a highly motivated Sales Generation Expert to join our team at Brady Corporation. This role will focus on generating revenue by actively following up on inbound marketing leads and building strong relationships with assigned end-user and distributor accounts.

Key Responsibilities
  • Leverage promotional offers to identify and create cross-selling opportunities, driving revenue growth and customer satisfaction.
  • Conduct quality assurance calls to prevent customer attrition, assess satisfaction, and drive consumable pull-through, ensuring seamless customer experiences.
  • Import leads into Salesloft and enroll them in the appropriate cadence for follow-up, streamlining sales processes and maximizing ROI.
  • Build and maintain strong relationships with end-users, utilizing Salesforce for pre-call research to understand customer preferences and transactional history.
  • Provide alternative product recommendations when desired items are out of stock or unavailable, showcasing exceptional customer service skills.
  • Assist with Digital Chat on BID to uncover new accounts and contacts, mining and routing leads to the appropriate team members.
  • Leverage knowledge of strategic platforms to create opportunities for regionally aligned counterparts, fostering collaboration and growth.
  • Mentor and train new hires in SAP, Salesforce, Salesloft, and Nice as needed, contributing to team development and success.
  • Promote Brady products and services through trade shows and other events, representing the company and uncovering new opportunities.
  • Explore career development opportunities by shadowing employees in other departments, such as Channel and MarComm.

In this role, you can expect an estimated annual salary of $60,000 - $80,000, commensurate with experience and qualifications. We offer a comprehensive benefits package, including health insurance, retirement savings plan, and paid time off.



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