Growth Marketing Strategist

4 weeks ago


Étreux, Hauts-de-France, United States Full Code Medical Full time
About Full Code Medical

We're a revenue-funded startup dedicated to improving patient outcomes by making medical decision-making more accessible. Our simulation app turns the diagnostic process into a realistic learning game, used by medical professionals worldwide.

The Role

We're seeking a product-minded growth marketing leader to drive our individual customer base growth. You'll lead all aspects of marketing, focusing on advertising, social media, and viral campaigns. You'll take ownership of our $15k/mo advertising budget and drive our successful social media campaigns.

Key Responsibilities
  • Drive B2C revenue growth through advertising, social, and viral campaigns
  • Get close to our customers through analytics, data, and user feedback
  • Drive institutional interest and free trial sign-ups
  • Take ownership of our messaging and website
  • Identify and develop new advertising channels
  • Generate advertising creatives
  • Lead our part-time website contractor and social media staff
  • Help lead occasional trade show events
Requirements
  • Minimum 4 years relevant work experience
  • Experience in digital advertising and managing ad spend
  • Mastery of English writing and ability to craft concise copy
  • Thoroughness and attention to detail
  • Hard working and able to deliver 40-hour work weeks
  • Experience advertising on at least one of: Meta, TikTok, Reddit, X
  • Artistic creativity and ability to create graphic assets
  • Able to work 50% in downtown Boston
  • Undergraduate degree in Marketing, Communications, or related
  • Authorization to work in the United States
Preferred Qualifications
  • Experience marketing a mobile app
  • Experience with Amplitude for product/marketing analytics
  • Experience with HubSpot for CRM and marketing automation
  • Experience with ad attribution and mobile measurement partners
  • Experience with A/B testing
  • Experience with funnel analysis and optimization
Compensation and Benefits
  • Base salary between $100-150k/yr depending on experience
  • Significant equity at hire, plus performance-based stock bonuses
  • Health and dental insurance
  • Hybrid work schedule
  • Ability to work remotely during personal travel
  • Monthly gym membership


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