Lead Dealer Success Specialist

1 week ago

Southfield, Michigan, United States Credit Acceptance Full time
{"Event Support": "

As a key member of our Dealer Success team, you will play a pivotal role in enhancing the success of our dealers by providing comprehensive support in the department's core dealer obsession initiatives. Your primary focus will be on ensuring that our primary customer is delighted at every touchpoint. You will collaborate closely with the Sales and Event teams to drive dealer engagement, satisfaction, loyalty, retention, and advocacy.

Key Responsibilities:

  • Coordinate with the Sales and Event teams to facilitate dealer event logistics, identify locations and venues, shipping of materials, and onsite details.
  • Assist in pre- and post-event processes, including developing invitations, confirmations, and reminders to drive attendance, creating registration forms and surveys, shipping onsite promotional materials, and ongoing communications with the Sales team.
  • Tradeshow logistics from end-to-end, including working with the vendor to identify key information, register attendees, order promotional materials, onsite coordination, and develop forms to measure dealer interactions.
  • Identify and secure branded elements, obtaining customized materials as needed for each event.
  • Attend meetings as required to ensure effective event coordination.

Awards/Recognition/Celebration:

  • Support initiatives related to Dealer Recognition and Celebration.
  • Facilitate the purchase and distribution of dealer awards, such as plaques, trophies, branded materials, and more for top performing dealerships.
  • Communicate with Sales team of upcoming awards and the logistics of receiving and presenting said awards to dealers.
  • Provide Sales team with social media options and templates for dealers to highlight their achievements and milestones on our program.

Dealer Stories:

  • Help promote Dealer Success by sharing dealer stories and identify opportunities that can be used in social media to demonstrate our dealer-centric mindset from attending dealer meetings and Dealer Recognition & Celebration (DRC) initiatives.
  • Encourage Sales and dealers to share and repost content, boosting social engagement.
  • Aggregate fresh dealer content from dealer interactions and the Sales team to share with Marketing.

Sales Communication:

  • Communicate event details, dealer awards, and recognition logistics to the sales team.
  • Provide event-related information, answer inquiries, and create 'Know Before You Go' (KBYG) materials.
  • Conduct proactive outreach to event attendees, offering a personalized and attentive experience.

Industry Associations and Organizations:

  • Conduct research to identify industry associations and organizations nationwide for potential dealer engagement based on member benefits, cost, dealer interaction opportunities.
  • Manage a comprehensive contact database of key personnel.
  • Identify relevant events and networking opportunities, tracking important dates.

Promotional Materials:

  • Research and propose branded materials suitable for different events and awards, considering the target audience and purpose.
  • Collaborate with the appropriate teams to acquire promotional giveaways.
  • Coordinate with Events team to ensure proper inventory of promotional items and identify when new materials need to be ordered.

Requirements:

  • Bachelor's degree in Marketing, Communications, Business, or related field (or equivalent experience).
  • 5+ years experience in event coordination, preferably within the automotive or related industry.
  • Experience in sales communication, industry engagement, and promotional materials management.
  • Demonstrated ability to manage schedules and budgets.
  • Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
  • Experience in Adobe Creative Suite (InDesign, Photoshop) or similar applications.
  • Ability to travel up to 25%.

Preferred:

  • Experience with event tools or similar marketing automation tools.

Targeted Compensation: $90,000 - $127,000 base salary + an annual bonus plan.

INDCSLP

#zip

#LI-Remote

Benefits

  • Excellent benefits package that includes 401(K) match, adoption assistance, parental leave, tuition reimbursement, comprehensive medical/dental/vision and many nonstandard benefits that make us a Great Place to Work

Our Company Values:

To be successful in this role, Team Members need to be:

  • Positive by maintaining resiliency and focusing on solutions
  • Respectful by collaborating and actively listening
  • Insightful by cultivating innovation, accumulating business and role specific knowledge, demonstrating self-awareness and making quality decisions
  • Direct by effectively communicating and conveying courage
  • Earnest by taking accountability, applying feedback and effectively planning and priority setting

Expectations:

  • Remain compliant with our policies processes and legal guidelines
  • All other duties as assigned
  • Attendance as required by department

Advice

We understand that your career search may look different than others. Our hiring team wants to make sure that this would be a fit not just for us, but for you long term. If you are actively looking or starting to explore new opportunities, send us your application

P.S.

We have great details around our stats, success, history and more. We're proud of our culture and are happy to share why - let's talk

Required degrees must have been earned at institutions of Higher Education which are accredited by the Council for Higher Education Accreditation or equivalent.

Credit Acceptance is dedicated to providing a safe and inclusive working environment for all. As part of our Culture of Compliance, we are proud to be an Equal Opportunity Employer and value our culturally diverse workforce. All qualified applicants will receive consideration for employment regardless of the person's age, race, color, religion, sex, gender, sexual orientation, gender identity, national origin, veteran or disability status, criminal history, or any other legally protected characteristic.

California Residents: Please click here for the California Consumer Privacy Act (CCPA) notice regarding the personal information Credit Acceptance may collect from you.

Play the video below to learn more about our Company culture.

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