Ecommerce Strategist

7 days ago


Battle Creek, Michigan, United States WK Kellogg Co Full time
Overview

WK Kellogg Co, a leading food manufacturer, is seeking an experienced Ecommerce Strategist to drive growth on Amazon. This role requires a strong understanding of the ecommerce landscape and ability to develop and execute strategies that meet business objectives.

About the Role

This position involves managing Amazon.com and Amazon Fresh businesses, building relationships with vendors and customers, and optimizing product catalog in Vendor Central. The successful candidate will work closely with cross-functional teams to ensure orders are filled according to Amazon/WK Kellogg ordering parameters and guide finance teams on invoice/deduction reconciliation and annual trade budget management.

Responsibilities

- Lead Amazon account management, establishing and delivering budgeted sales and profit targets in partnership with cross-functional stakeholders
- Monitor Retail performance metrics to drive agreed-upon results and manage annual marketing budget and guide marketing/merchandising strategy to align with business needs/goals
- Manage Amazon product catalog in Vendor Central, partnering with content team/agency on new item setup and digital shelf updates
- Work closely with sales planning on forecasts and support omni-marketing team in managing merchandising/coupon/paid media investments to drive effective/efficient results
- Build/manage annual budgets for merchandising accruals, coupons/deals, and media (paid search and display) that support brand initiatives

Requirements

- Bachelor's degree in business/marketing or related field
- 5+ years direct Amazon account management experience
- Proficient in Vendor or Seller Central and Amazon Ads
- Strong interpersonal and fact-based selling and negotiation skills
- Highly organized, structured, and able to manage multiple projects simultaneously
- Excellent communication/presentation skills, with the ability to convey insights and actions concisely to leadership

Benefits

- Competitive salary: $120,000-$160,000 per year
- Comprehensive benefits package, including healthcare coverage, savings and investments contributions, paid time off, and life and AD&D insurance coverage
- Opportunity to work with a leading food manufacturer and contribute to the development of high-quality products

About WK Kellogg Co

WK Kellogg Co is a trusted food manufacturer with a rich history dating back to 1894. Our iconic brand portfolio includes Frosted Flakes, Rice Krispies, Froot Loops, Kashi, Special K, Raisin Bran, Frosted Mini Wheats, and Bear Naked. We are committed to creating high-quality and delicious products while fostering communities.

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