Digital Product Strategist

4 weeks ago

Birmingham AL USA, United States Brooksource Full time

Digital Product Owner

Contract to Hire

Birmingham, AL

Brooksource is partnering with a leading insurance company to find a Digital Product Owner to join their Provider Communications team. This role will drive the implementation of the company's provider digital strategy across web and mobile platforms, focusing on continuous improvements to the digital self-service experience.

The ideal candidate will collaborate with Subject Matter Experts (SMEs) across the organization, monitor the performance and operational efficiency of digital products, and play a key role in promoting cross-functional team integration for the seamless delivery of provider communications.

Key Responsibilities

  • Develop and implement customized strategies for provider digital assets that align with current corporate and divisional strategies within the Provider Communications arena to meet/exceed customer/provider objectives.
  • Lead the voice of the provider for the end-to-end online healthcare operations experience.
  • Build and maintain strong relationships between the company and external vendors, providing leadership and support during strategy, ideation, and execution.
  • Manage expectations of internal business owners, bringing issues/concerns to management's attention before they become problems, offering solutions, balancing priorities, and advising of potential delivery delays.
  • Research, develop, and manage product roadmaps for provider digital assets to build best-in-class digital experiences for providers.
  • Lead, prioritize, and manage the product backlog for IT partners.
  • Conduct ongoing usability testing with providers to ensure the vision is aligned with provider needs.
  • Stay up-to-date with all marketing and media plans, and provide digital solutions including site optimization, digital promotional ideas, mobile, etc.
  • Ensure that brand and Digital efforts are effectively integrated—as well as properly socialized throughout the appropriate areas for approvals.
  • Develop and deliver compelling presentations on the state of the strategy and frequently deliver to both internal and external audiences (all levels).
  • Collaborate with web analysts for campaign performance reporting, establishment of Key Performance Indicators (KPIs) and presentation of campaign and property performance results.
  • Analyze data, research, and results to make recommendations on enhancements and updates to digital tools and platforms.
  • Ensure that digital products are tested through the development lifecycle to ensure provider experience and web style guide needs are met.

Requirements

  • 3 years of experience being a contributing team member on a diverse team that is successful meeting corporate goals and objectives.
  • Experience creating strategies with multiple stakeholders and corporate goals in mind and experience working with the team to execute over many different mediums within budgetary constraints.
  • Broad knowledge of brand guidelines, healthcare operations, strategic and operational planning, and project implementation, performance monitoring, and budgeting.
  • Strong organizational and work planning skills.
  • Strong interpersonal and communication (written and oral) skills.
  • Experience building productive team relationships, negotiating, and working effectively in leading cross-functional teams.
  • Experience thinking strategically, developing ideas, and executing plans.
  • Experience managing multiple priorities, formulating, and executing solutions.
  • Experience making decisions and recommendations in a fast-paced, deadline-oriented environment.

  • Digital Marketing Strategist

    4 weeks ago

    Birmingham, AL, USA, United States Deploy Alloy Full time

    About the JobWe are seeking a skilled Digital Marketing Strategist to join our team at Alloy Digital. As a key member of our digital strategy team, you will play a pivotal role in shaping our digital strategy offerings.Key ResponsibilitiesDevelop and implement digital marketing strategies that drive business growth and customer engagement.Lead...

  • Digital Marketing Strategist

    4 weeks ago

    Birmingham, AL, USA, United States Deploy Alloy Full time

    About the RoleAs a Digital Strategist at Alloy Digital, you will play a pivotal role in shaping our digital strategy offerings. This role demands a blend of behavioral economics expertise, strong organizational skills, detail-oriented focus, and a visionary approach to digital product development.Key ResponsibilitiesDevelop and implement digital strategies...

  • Digital Strategist

    4 weeks ago

    Birmingham, Alabama, United States Deploy Alloy Full time

    About the RoleWe are seeking a highly skilled Digital Strategist to join our team at Alloy Digital. As a Digital Strategist, you will play a pivotal role in shaping our digital strategy offerings.This role demands a blend of behavioral economics expertise, strong organizational skills, detail-oriented focus, and a visionary approach to digital product...

  • Digital Marketing Strategist

    4 weeks ago

    Madison, WI , USA, United States The Digital Ring Full time

    We're seeking a highly skilled Digital Marketing Strategist to join our team at The Digital Ring. As a key member of our account management team, you will be responsible for developing and executing strategic marketing plans that drive business growth and success for our clients.The ideal candidate will have a proven track record of success in digital...

  • Digital Activation Strategist

    4 weeks ago

    Birmingham, Alabama, United States Martin Retail Group Full time

    Job Title: Digital Activation StrategistWe are seeking an experienced Digital Activation Strategist to join our programmatic team. The successful candidate will manage digital media buys for our premier automotive clients.This role will be responsible for the management and strategy of in-house digital media to run campaigns effectively and efficiently. The...

  • Digital Strategist

    4 weeks ago

    Birmingham, Alabama, United States Deploy Alloy Full time

    About the Role:As a Digital Strategist at Alloy Digital, you will play a pivotal role in shaping our digital strategy offerings. This role demands a blend of behavioral economics expertise, strong organizational skills, detail-oriented focus, and a visionary approach to digital product development.Key Responsibilities:Champion the incorporation of behavioral...

  • Digital Marketing Strategist

    3 weeks ago

    Birmingham, Alabama, United States Sapient Full time

    Job Title: Digital Marketing StrategistJob Summary:We are seeking a skilled Digital Marketing Strategist to join our team at Sapient. As a Digital Marketing Strategist, you will play a pivotal role in shaping the brief and strategically evaluating early concepts all the way through to final deployment and evaluation of work.Key Responsibilities:* Support the...

  • Digital Activation Strategist

    6 months ago

    Birmingham, United States Martin Retail Group Full time

    Job Description We are currently seeking an experienced and talented Digital Activation Strategist to join our close-knit programmatic team. The position will manage digital media buys for our premier automotive clients.  This position will be responsible for the management and strategy of in-house digital media to run campaigns effectively and...

  • Digital Content Strategist

    3 weeks ago

    Birmingham, Alabama, United States 4P Consulting Inc Full time

    Job Title: Digital StrategistAbout the Role:We are seeking a highly skilled Digital Strategist to join our team at 4P Consulting Inc. As a key member of our marketing team, you will be responsible for developing and executing digital strategies that drive business growth and lead generation.Key Responsibilities:Create compelling digital content that...

  • Digital Activation Strategist

    2 days ago

    Birmingham, Alabama, United States Martin Retail Group Full time

    Job OpportunityWe are seeking a skilled Digital Activation Strategist to manage digital media buys for our premier automotive clients.This position will oversee the strategy and management of in-house digital media to run campaigns effectively and efficiently.The selected candidate will participate in planning processes and select digital media tactics.Key...

  • Digital Marketing Strategist

    4 weeks ago

    St. Louis, MO, USA, United States Clutch Full time

    Job Title: Digital Marketing StrategistClutch Creative is seeking a Digital Marketing Strategist to join our team. As a Digital Marketing Strategist, you will be responsible for developing and executing effective digital marketing strategies for our clients.Key Responsibilities:Develop and implement comprehensive digital marketing strategies aligned with...

  • Digital Content Strategist

    4 weeks ago

    Washington, DC , USA, United States Radio Free Asia Full time

    Job SummaryWe are seeking a highly skilled Digital Content Strategist to join our team at Radio Free Asia. The successful candidate will be responsible for developing and implementing digital content strategies that align with our organization's mission and goals.The ideal candidate will have a strong background in digital journalism, product management, and...

  • Digital Marketing Strategist

    4 weeks ago

    Birmingham, Alabama, United States Sapient Full time

    Job DescriptionAt Sapient, we're seeking a skilled Digital Marketing Strategist to join our team. As a key member of our marketing department, you'll be responsible for developing and executing strategic brand and digital initiatives.Key Responsibilities:Develop and execute digital marketing strategies to drive business growth and engagementCollaborate with...

  • Digital Marketing Strategist

    3 weeks ago

    Miami, FL , USA, United States Intelligent Staffing Full time

    Job Title: Digital Marketing StrategistJob Summary:We are seeking a highly skilled Digital Marketing Strategist to join our team at Intelligent Staffing. As a Digital Marketing Strategist, you will be responsible for developing and executing comprehensive digital marketing strategies to drive customer acquisition, engagement, and conversion.Key...

  • Digital Commerce Strategist

    3 weeks ago

    Birmingham, Michigan, United States Blue Wheel Media Full time

    Role OverviewBlue Wheel Media is seeking a highly skilled Digital Commerce Strategist to join our team. As a key member of our client success team, you will be responsible for coordinating, implementing, and optimizing digital campaigns for our e-commerce clients across various service lines.Key ResponsibilitiesOversee the implementation, delivery, and...

  • Digital Marketing Strategist

    4 weeks ago

    Miami, FL, USA, United States Insight Global Full time

    Job Title: Digital Marketing StrategistJob Description:Insight Global is seeking a highly skilled Digital Marketing Strategist to join our team in Miami, FL. The ideal candidate will have a strong understanding of various online marketing channels, digital advertising platforms, and the ability to develop and implement effective digital marketing...

  • Digital Growth Strategist

    4 weeks ago

    Madison, WI , USA, United States HireMoxie Full time

    Job Title: Digital Growth StrategistLocation: Madison, WIRelocation Offered: NoCompany Description: Digital marketingPosition Description:The Digital Growth Strategist is responsible for driving digital multi-media account growth for new and existing accounts through prospecting, developing, and closing leads using various sources.MUST-HAVE's:1+ years of...

  • Digital Marketing Strategist

    4 weeks ago

    Madison, WI , USA, United States CRIBL INC Full time

    Role OverviewCribl Inc. is seeking a Digital Marketing Strategist to lead the development and execution of our webinar program. As a key member of the Revenue Marketing team, you will be responsible for creating and delivering compelling digital moments through the funnel for our audience segments, driving the interlock between campaigns and content...

  • Digital Advertising Strategist

    4 weeks ago

    Birmingham, AL, USA, United States EBSCO Full time

    Job Title: Digital Advertising SpecialistPRADCO Outdoor Brands is seeking a highly skilled Digital Advertising Specialist to lead our paid advertising efforts and drive sales growth across various platforms. As a key member of our marketing team, you will be responsible for optimizing existing performance, identifying new audiences, and developing strategies...

  • Digital Marketing Strategist and Communications Lead

    4 weeks ago

    Greensboro, NC , USA, United States Syngenta Full time

    Job Title: Digital Marketing Strategist and Communications LeadAbout the Role:Syngenta, a world market leader in crop protection, is seeking a Digital Marketing Strategist and Communications Lead to join our Commercial Team. As a key member of our team, you will be responsible for developing and implementing online strategies that increase awareness of and...