Digital Marketing Specialist

1 week ago


Lafayette, Louisiana, United States LUXURY BRAND PARTNERS L Full time
Job Summary

The Digital Marketing Specialist will collaborate with the Social Media & Integrated Marketing team to support content creation production, focusing on TikTok and community management, while gaining experience in the beauty industry.

Essential Functions:
  • Develop and manage strategy, video production, and content calendar for TikTok.
  • Host and assist in producing weekly TikTok Lives for the social team.
  • Schedule and manage YouTube shorts content.
  • Film and edit trending content for social media use.
  • Assist with on-set content creation during production shoots.
  • Create and monitor trends across Instagram and TikTok.
  • Lead community management across all social platforms, including comments, DMs, UGC interaction, customer satisfaction, and product concerns.
  • Review and source social videos for content to be edited and used across ONE/SIZE socials.
  • Organize and manage content folders for the department.
RequirementsQualifications:
  • 1-2 years of experience in the social and digital space with a solid understanding of social media platforms (Instagram, TikTok, YouTube, etc.).
  • Bachelor's degree in marketing, communications, journalism, or equivalent preferred.
  • Knowledge of digital media and social media metrics, monitoring tools (InShot, Splice, CapCut, Adobe Premiere, Dash Hudson, Tribe Dynamics, etc.), and experience with editing software.
  • Familiarity with the ONE/SIZE brand, products, and customers.
  • Experience working in fast-paced social media environments and assisting with strategic social marketing projects.
  • Collaborative team player with a positive attitude and proactive problem-solving skills.
  • Strong organizational, time management, and communication skills.
Benefits

Luxury Brand Partners is an Equal Opportunity Employer committed to supporting the BIPOC community. We offer a competitive salary, benefits, and a supportive work environment.

The estimated annual salary for this position is approximately $60,000-$80,000, depending on experience and location.



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