Marketing Coordinator

3 weeks ago

Los Angeles, California, United States OUTFRONT Media Full time

About OUTFRONT Media

We are a leading media company that leverages creative excellence, unbeatable locations, and smart audience data to drive business growth for our clients.

Our purpose is to help people, places, and businesses grow stronger by making meaningful connections between brands and audiences.

We achieve this through our diverse range of out-of-home assets, including billboards, transit, and mobile displays across the U.S.

Our team is committed to creating a diverse and inclusive work environment that promotes the growth of our people.

We offer a comprehensive benefits program, including medical, dental, vision, HSA and FSA plans, family benefits, pet benefits, 401(k) plan with employer match, paid time off, commuter benefits, educational assistance, and a robust diversity, equity, and inclusion program.

Job Summary

The Marketing Coordinator at OUTFRONT Media plays a pivotal role in supporting the West Region's marketing initiatives.

Reporting directly to the Marketing Manager in Los Angeles and working closely with the Senior Marketing Director, West Region, this role is essential for ensuring seamless execution of both local and national marketing campaigns.

The ideal candidate will be a creative, proactive individual who thrives in a fast-paced environment, is detail-oriented, and is passionate about marketing and out-of-home advertising.

Responsibilities

Ensure brand consistency across all assets while managing and maintaining local marketing collateral on internal servers, the company website, and intranet.

Fulfill national marketing requests, including newsletter content, photo requests, data spreadsheets, and case studies.

Create and manage customized marketing materials for clients, including presentations, brochures, and digital content.

Collaborate with Sales Teams and Managers to develop targeted sales and marketing collateral, presentations, and proposals for local, regional, and national campaigns.

Ideate, design, and execute proactive marketing materials to support business development efforts.

Research and organize emerging OOH and mobile advertising opportunities to keep the team informed of industry trends.

Assist in creating content for OUTFRONT's social media channels, ensuring a cohesive voice and branding.

Develop expertise in marketing research tools and analytics to create insights-driven sales materials and presentations.

Attend and present in local sales meetings, providing marketing updates and supporting sales efforts.

Participate in monthly marketing calls with the corporate team to align on broader initiatives.

Take the lead in organizing and executing office events, such as team-building activities, social gatherings, and milestone celebrations.

Respond promptly and accurately to all Account Executive inquiries and incoming requests, ensuring a high standard of service.

Collaborate with the regional marketing team throughout all project phases, from brainstorming and creation to delivery and follow-up.

Stay curious and open to learning new skills, technologies, and resources to enhance marketing efforts.

Requirements

Bachelor's Degree in Marketing, Advertising, Communications, or a related field.

1-3 years of experience in marketing, advertising, or a related field.

Strong understanding of the local market(s) and emerging advertising trends.

Proficiency in Adobe Creative Suite (InDesign, Photoshop) and Microsoft Office Suite (PowerPoint, Excel).

Exceptional ability to multitask, problem-solve, and effectively communicate questions in a fast-paced environment, while meeting strict deadlines, managing multiple projects, and demonstrating clear time management and task prioritization skills.

A self-starter who thrives both independently and in a team, with a proactive attitude and leadership potential.

Innovative thinker with a forward-looking mindset and a focus on generating new sales opportunities through creative marketing strategies.

Ability to adapt to new technologies and marketing strategies in a rapidly evolving industry.

Strong design sensibilities and a keen eye for visual aesthetics.

Excellent writing, organizational, and time management skills.

A passion for marketing and advertising, with a 'no job is too small' mentality.

Experience in mobile advertising or digital marketing is a plus.

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