Marketing Coordinator Role
4 days ago
We are seeking a motivated and proactive Marketing Coordinator to assist in our law firm's marketing initiatives. Positive, collaborative, compassionate, and professional interpersonal skills are essential requirements for marketing our firm.
This role is responsible for completing tasks that will assist in executing the tactical plan for our firm's marketing initiatives. This is an in-office position with a competitive hourly rate of $22-$28.
Key Responsibilities:- Digital Marketing: Assist with website content management, content creation in line with our branding, email campaigns, and updating our professional online profiles, such as Google My Business. Gather analytics to measure performance and identify areas for improvement of our marketing efforts.
- Content Creation: Edit and deploy compelling and informative content, such as articles, blog posts, whitepapers, and case studies, based on Management's direction.
- Events and Sponsorships: Assist with planning and coordinating events, conferences, and sponsorships to increase the firm's visibility and strengthen professional relationships.
- Client Referral Contact: Reach out to current or past clients and referrals to gather information, surveys, etc., to gather data needed.
- Data Collection and Reporting: Collect data from various campaigns and reports to measure the effectiveness of marketing efforts and provide regular reports to management on key performance indicators (KPIs). Gather information needed for any internal or external marketing meetings.
- Minimum 2 years of experience in marketing, with demonstrated ability to work in a strong role, assisting a marketing function, including attributes like attention to detail and project management.
- Ability to execute tasks effectively and timely based on the marketing schedule.
- Proficiency with technology tools in marketing management and execution, including CRMs.
- Proficiency with Microsoft Suite, including Excel, Power Point, Word, etc.
- Passionate about staying current with industry trends and best practices in legal marketing.
- Excellent communication and interpersonal skills, with the ability to collaborate, inspire, and build relationships across different internal departments and with external partners and vendors.
- Ability to lead by example, exhibiting our firm's core values and putting them into practice.
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