Marketing Associate

4 weeks ago


Burlington, Massachusetts, United States BioProcure, Inc. Full time
Job Title: Marketing Associate - Life Sciences

Location: Burlington, MA (Hybrid)

Department: Business Development

Reports to: Director of Marketing Growth

At BioProcure, Inc., we are seeking a highly skilled Marketing Associate to join our team. As a key member of our marketing team, you will play a critical role in driving our marketing initiatives aimed at enhancing our brand presence in the biotech and life sciences industry.

Key Responsibilities:

  • Develop and execute content strategies, including blog posts, whitepapers, and social media content, with a focus on scientific writing.
  • Manage and optimize CRM systems (HubSpot preferred) for lead management, segmentation, and campaign tracking.
  • Support Account-Based Marketing (ABM) strategies, including targeted outreach and personalized marketing efforts.
  • Create and manage email marketing campaigns, including drafting content, A/B testing, and analyzing performance metrics.
  • Collaborate with the sales team to align marketing efforts with sales goals and objectives.
  • Analyze data from various marketing channels to assess campaign performance and provide actionable insights.

Requirements and Skills:

  • Bachelor's degree in a scientific discipline (Biology, Chemistry, Biotech, or similar) or Marketing.
  • 2-5 years of experience in a marketing role within the biotech, life sciences, or related industry.
  • Strong content creation skills, with a focus on scientific writing.
  • Experience with CRM systems; HubSpot experience preferred.
  • Familiarity with Account-Based Marketing (ABM) strategies.
  • Proficiency in email marketing platforms and strategies.
  • Excellent analytical skills with the ability to interpret data and provide actionable insights.
  • Strong organizational skills with attention to detail.
  • Ability to work both independently and collaboratively in a team setting.

Benefits:

  • Blue Cross Blue Shield Health Insurance - 100% of employee premiums paid
  • BCBS Dental insurance - 100% of employee premiums paid
  • VSP Vision Coverage
  • Flexible Spending Account Healthcare
  • Health savings account with employer contribution
  • 401K/Roth 401k
  • Paid holidays
  • Paid vacation/Unlimited PTO
  • Flexible hours
  • Other benefits, including a complimentary subscription to the Calm app, pet insurance, legal assistance and more

Website - https://prendio.com/


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