Digital Marketing Campaign Strategist

5 days ago


Austin, Texas, United States ELLIGO HEALTH RESEARCH INC Full time
About the Role

We are seeking a highly skilled Digital Marketing Campaign Strategist to join our team at Elligo Health Research Inc. This is a remote position that offers a unique opportunity to work with a dynamic organization in the rapidly changing field of clinical research.

Job Summary

The Digital Marketing Campaign Strategist will be responsible for driving patient referral volume through the strategic development, execution, and optimization of digital and traditional marketing campaigns. This role requires a strong understanding of digital marketing principles, proven success in past campaign management, and a passion for creating compelling campaigns that drive results.

Key Responsibilities
  • Develop and execute integrated marketing campaigns across various digital channels, aligning with overall project objectives
  • Conduct market research to identify target audiences and develop effective messaging strategies
  • Create and optimize engaging content, including videos, graphics, and copy for social media and other digital platforms
  • Write content for study-specific websites and landing pages
  • Manage and monitor digital and traditional advertising campaigns, including budgeting, targeting, and performance analysis
  • Compile regular reports of campaign performance and results
  • Improve new campaigns using data and feedback from existing and previous projects
  • Track and analyze campaign metrics to measure advertising ROI and identify areas for improvement
Requirements
  • Bachelor's degree in communication, digital marketing, or related fields
  • 5-7 years of related job experience
  • 2-4 years client relationship management, project management experience
  • 3-5 years financial and budget management
  • Successful experience executing project plans, timelines, and budgets
Compensation

The estimated salary for this position is between $80,000 and $110,000 per year, depending on experience and qualifications. This figure is based on national averages and may vary depending on location and other factors.

Benefits

We offer a comprehensive benefits package, including health insurance, retirement savings, and paid time off. We also provide opportunities for professional growth and development, as well as a dynamic and supportive work environment.



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