Product Marketing Strategist

4 weeks ago


San Francisco, California, United States Patch Full time
About Patch

Patch is a pioneering company in the climate tech space, dedicated to accelerating climate solutions through innovative carbon credit strategies. Our mission is to empower companies to drive meaningful change and create a livable future.

Product Marketing Lead Role

We are seeking an experienced Product Marketing Lead to join our team and play a pivotal role in shaping our go-to-market strategies. As a key member of our Marketing team, you will be responsible for designing and executing impactful product launches, campaigns, and enablement programs that drive business growth and climate impact.

Key Responsibilities:
  • Create and execute go-to-market strategies for new products and services, working closely with cross-functional teams to bring them to life.
  • Develop and refine sales enablement materials, ensuring that our Go to Market team is equipped with clear messaging, proven playbooks, and high-quality collateral.
  • Conduct market research and customer analysis to inform product, marketing, and sales efforts, and develop detailed profiles of our ideal customers.
  • Identify and develop powerful customer stories that showcase our offerings and inspire companies to take climate action.
  • Collaborate with seasoned climate and tech industry professionals across the Marketing, Product, Policy, and Go to Market teams.
Requirements:
  • 5+ years of experience in product marketing and/or sales enablement roles, with a proven track record of driving impactful product launches and campaigns.
  • Experience working in a high-growth B2B marketplace or SaaS company, with a strong understanding of the climate tech space.
  • Excellent communication and storytelling skills, with the ability to distill complex information into actionable narratives.
  • Strong analytical and problem-solving skills, with the ability to understand and empathize with customer challenges.
  • Passion for climate action and a commitment to driving meaningful change.
What We Offer:
  • Competitive compensation and meaningful equity.
  • Monthly wellness stipend for mental and physical health.
  • Time-off as-needed vacation policy.
  • Generous parental leave policy.
  • Commitment to diversity and inclusion, with a focus on creating a welcoming and inclusive work environment.


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