Marketing Director
5 days ago
Marketing Director Job Description
**About the Role**
We are seeking a highly experienced Marketing Director to lead our marketing efforts in the oncology space. As a key member of our team, you will be responsible for developing and executing strategic marketing plans to drive business growth and brand awareness.
**Key Responsibilities**
* Establish and execute brand strategies to achieve business goals
* Lead the planning, development, and execution of promotional activities and engagement initiatives
* Develop and build peer-to-peer marketing strategies and tactics to educate and engage customers
* Analyze trends in the oncology marketplace through market research and analysis
* Manage associated budgets and agency partners to deliver innovative programs
* Ensure integration of cross-functional team input into development of programs and tactics
* Contribute to the development of annual brand plans and evaluate the effectiveness of marketing plans
**Requirements**
* 10+ years of progressive experience in US biotech/pharmaceutical industry, with a minimum of 5 years biotech/pharmaceutical marketing
* Prior experience in oncology, dermatology, or rare disease is strongly preferred
* Strong scientific background or experience is highly valued
* Pharmaceutical sales experience is highly valued
* Experience with agency management and budget management
* Experience with market research process and development of market insights
* Excellent communication and presentation skills combined with proficiencies in using standard business computer systems
* Proven ability to simultaneously manage multiple complex projects and to meet deadlines
* Strong analytical skills, ability to understand, analyze and act based on data
* Proven ability to successfully develop and maintain strong working relationships with cross-functional colleagues and external stakeholders
**What We Offer**
* Opportunity to work with a leading biotech company in the oncology space
* Collaborative and dynamic work environment
* Competitive salary and benefits package
**Travel Requirements**
* Ability to travel approximately 25% of the time domestically
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