Aftermarket Product Marketing Manager

2 weeks ago


Waterloo, Iowa, United States Trek Bicycle Corporation Full time

About the Role

Trek Bicycle Corporation is seeking a highly skilled Aftermarket Product Marketing Manager to join our team. As a key member of our marketing department, you will be responsible for growing and supporting our aftermarket product categories.

Key Responsibilities

  • Create and execute global aftermarket product category marketing and web plans
  • Launch new products B2B and B2C, and drive and maintain a best-in-class digital experience
  • Ensure product copy, images, tech, and spec are entered into content systems accurately and timely
  • Manage website categories and content with a clear vision and focus on the consumer experience
  • Lead multiple product categories by developing a strategy to enhance the customer experience and journey
  • Assign metadata and cross-merchandising opportunities with bicycle and aftermarket product catalogs
  • Work across multiple groups to take a task from start to finish
  • Track, organize, and distribute product sample orders for photography, tradeshows, and various bicycle brand needs
  • Coordinate photo and video asset capture plans, priorities, and assignments
  • Collect and distribute products and information for key media outlets and track results

Requirements

  • Expert global bike product and accessories knowledge
  • Great organizational skills and be highly attentive to detail
  • Excellent verbal, written, and communication skills
  • Ability to provide great vision and execute on it through to completion
  • Extremely customer service oriented and excel in a fast-paced fun environment

Trek Benefits

  • Flexible and fun company culture
  • Competitive health care
  • PPO & HDHP medical plan options, Dental insurance, Vision insurance
  • Flexible Spending Accounts (FSA)
  • Free life insurance & optional term life insurance
  • Competitive vacation package
  • 401(k) with match and Employee Stock Ownership Plans (ESOP)
  • 12 weeks of maternity leave with 100% pay
  • Flexible holiday schedule – 10 company holidays
  • Tuition Reimbursement up to $15,000 (Undergraduate & Masters programs)
  • Employee discounts on all product
  • Deep partner retail discounts


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