Digital Marketing Team Lead
2 days ago
We are seeking a highly skilled Digital Marketing Team Lead to join our team at OuterBox. As a key member of our Integrated Marketing Team, you will be responsible for leading the oversight and execution of strategic, integrated digital marketing strategies for a portfolio of clients.
Key Responsibilities- Lead the oversight and execution of strategic, integrated digital marketing strategies for a portfolio of clients.
- Drive client retention, results, team member retention, and strategic revenue growth for your Integrated Marketing Team to meet company retention & revenue goals.
- Take ownership of personal and Integrated Marketing team goals, ensuring accountability to outlined client and company targets.
- Report on weekly and monthly metrics to track progress towards company objectives.
- Prioritize methodology to deliver integrated, digital strategies that meet client goals to improve retention.
- Maintain alignment between paid search, organic, and other channels to deliver consistent & relevant results.
- Guide the quality of communication between the team and client.
- Develop, implement, and monitor budgets to ensure efficient allocation of resources.
- Conduct in-depth competitor analysis to identify industry trends, best practices, and opportunities for improvement in key business areas.
- Proactively manage change to achieve desired outcomes, collaborating with Division Leaders to drive conversations and execute standards.
- Ensure business goals are clearly understood and reporting reflects the value of working with our organization.
- 5+ years of relevant digital marketing experience.
- Experience leading a marketing team to meet goals and deliver successful outcomes.
- Experience in integrated strategy alignment/ development across paid and organic channels to achieve shared goals and maximize results.
- Ability to use discernment throughout strategy development and execution as it relates to client goals.
- Demonstrate expertise & understanding in using spreadsheet functions and formulas to analyze, identify trends, and summarize data.
- Experience working with multiple clients or brands at once and approaching each with a high level of personalization.
- Customer service experience where you've served as a main point of contact, communicating frequently and intentionally with clients through all communication forms.
- Ability to translate complex information, data, and summarize in a way that's approachable and meaningful to different stakeholders.
- Working knowledge of digital marketing industry including SEO, SEM, Web Design & Development.
OuterBox is a high-character, fun, and cohesive work culture that values its employees and provides a supportive and transparent work environment. We offer a competitive base salary, PTO, affordable health insurance plans, supplemental benefits, and a 401k with company match. We are a remote work-friendly company that values work-life balance and provides opportunities for professional and individual development.
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