Senior Marketing Specialist
4 weeks ago
About the Role:
This position is responsible for the creation and project management of business development pursuits. The successful candidate will be responsible for cross-collaboration to gather and generate content, researching properties and clients, making recommendations for services and resources, keeping projects and teams on schedule, meeting deadlines, and communicating with key business partners.
Key Responsibilities:
- Responsible for pursuit development, ensuring integrity of all content, project management, reviews, schedules, communication with cross-functional business lines, writing executive summaries/proposal content, and directing submission of the final proposal.
- Ability to lead, manage, and prioritize projects; meeting timelines in a fast-paced environment and comfortable keeping projects on time across internal resources.
- Writes, develops, and edits proposal and presentation content, Request for Proposal responses, and other interactive marketing and pitch materials for new business development.
- Performs quality assurance measures by reviewing and proofing for errors or unacceptable standards.
- Crafts creative messaging, themes, and key differentiators around the win strategies to tell a unique story in pursuit results.
- Attends and actively contributes to kick-off strategy, status, follow-up/debrief, and presentation preparation meetings.
- Works closely with graphic design team to develop client-specific design approaches. Acts as a liaison between brokers and designers to determine the appropriate branding, messaging, and presentations/proposals.
- Create a wide variety of marketing materials for brokers and senior leadership, demonstrating the CBRE brand and style, as well as client presentations/proposals.
- Make design edits to existing materials as needed.
- Interviews brokers, subject matter experts, and other team members across the organization to elicit the knowledge required to generate content.
Requirements:
- Bachelor's Degree preferred with a minimum of 5 years of relevant experience. In lieu of a degree, a combination of experience and education will be considered.
- Prior experience with data visualization tools and intermediate skill with Adobe Creative Suite with emphasis on Adobe InDesign.
- Broad knowledge of Marketing Business Development.
- Understanding of existing procedures and standards to solve slightly complex problems.
- Ability to analyze possible solutions using technical experience to apply appropriate judgment and precedents.
- In-depth knowledge of Microsoft Office products. Examples include Word, Excel, Outlook, PowerPoint, etc.
- Strong organizational skills with an inquisitive approach.
Why CBRE?
CBRE is a global leader in real estate services, and this role offers the opportunity to work with a talented team to deliver exceptional results. The successful candidate will have the support and resources of a global firm, with an entrepreneurial mentality encouraged. The company provides the best tools, training, and leaders in the industry to enable success and career growth.
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