Football Brand Development Specialist

5 days ago


Louisville, Kentucky, United States University of Louisville Full time

Job Responsibilities:

As a key member of the Louisville Football team, you will be responsible for developing and maintaining a strong brand presence in collaboration with the Head Football Coach, Football staff, and External Affairs staff. This involves managing a team of content creators and student workers to produce high-quality recruiting content, overseeing creative interns, and implementing strategic media plans for prospective student-athletes.

Key Responsibilities Include:

  • Conceptualize and implement creative media recruiting plans for prospective student-athletes
  • Manage and delegate recruiting content amongst the creative team
  • Coordinate official and unofficial visit photoshoots in collaboration with the creative staff and recruiting staff
  • Manage all Louisville Football social media channels across platforms
  • Provide social media branding education and analytics for recruiting in regard to NIL
  • Generate and provide content for current student-athletes using Opendorse

Preferred Qualifications:

  • Working experience in a collegiate, Division I FBS football program
  • Working knowledge of XOS or other related digital coaching software, Hudl, and Twitter
  • Effective administrative and organizational skills and ability to prioritize time-sensitive tasks and projects according to deadlines
  • Effective verbal, written, and interpersonal communication skills
  • Knowledge of NCAA and ACC rules and regulations

About the University of Louisville:

The University of Louisville is an equal opportunity, affirmative action employer, and is committed to providing employment opportunities to all qualified applicants without regard to race, sex, age, color, national origin, ethnicity, creed, religion, disability, genetic information, sexual orientation, gender, gender identity and expression, marital status, pregnancy, or veteran status.

Contact Information:

For assistance or accommodation with our online application process, please contact us by email at employment@louisville.edu or by phone 502-852-6258.



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