Product Marketing Leadership Role

7 days ago


Santa Barbara, California, United States Sonos Full time

At Sonos, we are passionate about creating an unparalleled listening experience for our customers. To achieve this vision, we need talented individuals who can collaborate with diverse teams to foster a culture where everyone feels included and empowered to deliver their best work.

This role can be done from home or any of our offices across the United States, making it ideal for those seeking a flexible work environment that prioritizes impact over location.

As a Manager, Product Marketing, you will lead a team of product marketers in defining go-to-market strategies for new products within Sonos' Home Audio portfolio. Your responsibilities will include identifying target audiences, developing product positioning, crafting messaging definitions, and executing channel strategies.

To excel in this role, you must be comfortable with ambiguity and able to create innovative processes based on learnings. You will also be responsible for advocating for customers and driving business outcomes while working closely with cross-functional teams.

Your Key Responsibilities

  • Lead, coach, and mentor a team of product marketers with expertise in hardware and software experiences.
  • Develop the business case, define the target audience, go-to-market strategy, core value proposition, and product narrative for Sonos' Home Audio portfolio.
  • Bring future product development to market with a customer-centric perspective.
  • Drive meaningful insights into the business through market trends, customer research, competitive analysis, and global team interactions.
  • Collaborate with and drive alignment across product management, brand, sales, and regional marketing teams to land the go-to-market (GTM) strategy and execution.
  • Represent the product and business by clearly articulating and enabling the value of our offering to customers, media, and external partners.

About You

  • You have at least 8 years of experience managing end-to-end product marketing, preferably at technology companies.
  • You have 3-5 years of people management experience.
  • You have led new product introductions and managed full product lifecycles.
  • You have a consistent record of crafting compelling value positioning statements and defining target audiences for new products.
  • You are a creative problem solver who can generate innovative marketing ideas and lead cross-functional teams to drive execution.
  • You have strong analytical skills and a passion for using data to solve business problems, drive product innovation, and advance our brand narrative.
  • You possess extraordinary written communication skills, enabling you to consolidate sophisticated ideas into clear, concise executive summaries.

We strive to create an inclusive environment where everyone feels valued and empowered. If you don't meet every requirement but are passionate about this role, we encourage you to apply.

Compensation and Benefits

The estimated salary for this role is between $129,000 and $143,700. We offer a comprehensive benefits package, including medical, dental, and vision insurance, a 401(k) plan with company matching, and immediate vesting. Our Open Time Off policy allows you to disconnect and recharge without tenure-based vacation accruals required.

EEO Statement

Sonos is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics.



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