Senior Marketing Data Analyst

4 weeks ago


Lehi, Utah, United States Chatbooks Full time
About Chatbooks

We're a company that believes photos deserve to be seen, not trapped on your phone. Our user-friendly photo book app makes it easy for users to create and share their memories.

We're looking for a talented Senior Marketing Data Analyst to join our team. As a key member of our Analytics Team, you'll work closely with our Acquisition team to drive effective strategy and data-informed decision-making.

Responsibilities include:

  • Partnering with the Acquisition team to drive effective strategy and data-informed decision-making
  • Developing and maintaining various attribution models, including multi-touch and weighted models
  • Building and maintaining financial models around CAC/LTV at the platform and campaign level
  • Providing ongoing budget optimization support, including media mix modeling and incrementality

Requirements include:

  • 4+ years of B2C marketing analytics experience, including web and app analytics and core marketing financial models
  • Deep familiarity with ad platform data and analytics and the ability to extract, manipulate, and draw actionable insights from data
  • Strong SQL proficiency and ability to work with data
  • A solid understanding of statistics and A/B testing

We offer a competitive compensation package, including salary, bonus, 401K, health benefits, and lots of flexibility. We're a remote-first company headquartered in Lehi, Utah, and we're committed to providing an inclusive work environment where you can be yourself and bring your best self to work.



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