Product Growth Strategist

3 days ago


Mill Valley, California, United States Boldin Full time

About the Role:

We are seeking a seasoned Product Growth Strategist to spearhead our product-led growth initiatives at Boldin, a pioneering fintech company. As our first Growth PM, you will play a pivotal role in shaping our growth strategy and driving user acquisition, engagement, and retention as we accelerate the company's trajectory.

Key Responsibilities:

  • Analyze the current business landscape and develop a deep understanding of our consumers' needs, behaviors, and habits.
  • Develop and execute our product-led growth strategy, focusing on key metrics such as user acquisition, activation, retention, and revenue.
  • Collaborate closely with our marketing team to manage the full funnel, from marketing spend to long-term customer value.
  • Own product onboarding, initial activation, and in-product trial experiences.
  • Analyze user behavior and product usage data to identify growth opportunities and areas for improvement.
  • Design, implement, and analyze A/B tests and experiments to optimize user journeys and increase conversion rates.
  • Monitor and report on key growth metrics, providing insights and recommendations to leadership.
  • Stay up-to-date with fintech industry trends and best practices in growth marketing.

Requirements:

  • 5+ years of experience in product management or growth roles, preferably in fintech or B2C products.
  • Previous ownership of a B2C or PLG SaaS product funnel is critical.
  • Proven startup DNA: think strategically, bias towards action, and learn quickly.
  • Experience building and optimizing onboarding and product trials.
  • Strong analytical skills with experience in data-driven decision making.
  • Data-driven, with experience in product analytics (Amplitude, Heap, Pendo) and proficiency with data (SQL, reporting tools).
  • Familiarity with growth modeling and cohort analysis.
  • Excellent communication and stakeholder management skills.
  • Familiarity with agile methodologies and product development processes.
  • Bachelor's degree in a relevant field (e.g., Computer Science, Business, Marketing).
  • Knowledge of financial product landscapes is a plus.

What We Offer:

  • Remote work environment.
  • Actual work-life balance (unlimited PTO).
  • Great health insurance.
  • 401k matching.
  • Dental, vision, and life benefits.

Salary Range: $145,000 - $180,000 per annum, depending on experience and qualifications.



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