Expansion and Partnership Specialist

7 days ago

Étreux, Hauts-de-France, United States Later Full time

We are founded on two success stories that began in the past. Later, a social media management platform, and Mavrck, an influencer marketing solution, joined forces to create a unified business with a shared vision: enable the world to make a living with their creativity. We're building the Social Revenue Platform, trusted by top social platforms like Meta, TikTok, X/Twitter, LinkedIn, YouTube, and Pinterest. Our team enables marketers to create engaging content and collaborate with creators, driving engagement and ROI. Due to no current headcount for this position, we're always looking for talented candidates to consider for future opportunities. If you're interested in joining our talent pool as an Expansion and Partnership Specialist, please apply using this posting.

About this Position

The ideal candidate will be responsible for generating new business opportunities through outreach and partnership development. They will work closely with the Go-To-Market team to qualify leads, nurture relationships with prospects, and contribute to pipeline generation. Excellent communication and interpersonal skills are essential, along with experience in prospecting, lead generation, and relationship building.

Key Responsibilities:
  • Identify potential customers and generate interest in Later through outreach via calls, emails, LinkedIn messaging, and event attendance.
  • Lead Generation: Creating and managing a pipeline of leads and opportunities through outbound email campaigns, phone calls, LinkedIn messaging, and event attendance.
  • Qualifying leads: Assessing the fit of potential clients and customers by conducting initial calls and scheduling discovery meetings with Sales Directors.
  • Lead nurturing: Building and maintaining relationships with prospects through ongoing communication and follow-up.
  • Collaboration: Working closely with the GTM team to ensure a smooth handoff of qualified leads and providing feedback on lead quality, sales process, and messaging effectiveness.

We take a market-based approach to compensation, leveraging data from trusted third-party sources to understand the market value of a role based on function, level, geographic location, and scope. Our salaries are benchmarked against market Total Cash Compensation for the geographic location of our job posting. To comply with local legislation, we share salary ranges on all job postings. For this role, the estimated salary is between $50,000 - 60,000 USD plus commission.

What You'll Be Doing

You'll identify potential customers and generate interest in Later through various outreach methods. Your responsibilities include lead generation, qualifying leads, and nurturing relationships with prospects. As an Expansion and Partnership Specialist, you'll work closely with the Go-To-Market team to drive pipeline generation and contribute to the company's growth.

Requirements:
  • Experience as the first point of contact for prospective customers.
  • Nurturing and prospecting marketing qualified leads, while identifying sales qualified leads.
  • Leveraging different outreach channels such as email, calls, LinkedIn messaging, and video messaging to provoke a response.
  • Excellent communication, writing, and organizational skills.
  • Able to empathize with and identify the needs of prospects.
  • Tech-savvy and enjoy learning about cutting-edge products.
  • Able to quickly build trust and rapport with strangers.
  • High energy and positive attitude.
  • Drive to be a

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