Lead Generation Specialist
6 days ago
SquarePeg is a leading organization seeking a talented Lead Generation Specialist to drive marketing and sales efforts forward. As a key member of our team, you will be responsible for identifying potential leads and executing effective staging processes to showcase our products and services.
About the Role:
- We are looking for a proactive professional to enhance our lead generation capabilities and contribute to driving engagement and conversion.
- The successful candidate will have experience in business development roles and a strong understanding of sales processes and marketing principles.
- Excellent communication skills, including the ability to engage and persuade various audiences, are essential for this position.
- You will work collaboratively with our marketing team to create compelling presentations that highlight product features and manage lead databases to ensure accurate tracking and entry.
- Candidate must have experience in using CRM software and lead management tools.
Key Responsibilities:
- Conduct Market Research: Identify potential leads and target audiences for our products through market research.
- Utilize Lead Generation Techniques: Leverage social media, email marketing, and networking to generate leads.
- Collaborate with Marketing Team: Work with our marketing team to develop staging presentations that showcase product features.
- Manage Lead Databases: Ensure accurate entry and tracking of leads.
- Coordinate Staging Events: Organize staging events and product displays to attract potential customers.
- Analyze Lead Metrics: Analyze lead generation metrics to provide insights for optimizing strategies.
Requirements:
- Experience in lead generation or business development roles.
- Strong understanding of sales processes and marketing principles.
- Excellent communication skills with the ability to engage and persuade various audiences.
- Proficient in using CRM software and lead management tools.
- Strong organizational and time management skills with the ability to multitask.
Salary Range: $60,000 - $80,000 per year (dependent on location and experience). SquarePeg offers a competitive salary and benefits package, as well as opportunities for growth and advancement within the company.
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