Product Marketing Manager
3 weeks ago
About the Role:
We are seeking an experienced Product Marketing Manager to support the go-to-market execution of our bot defense and account security platform.
As a key player in our marketing team, you will work closely with product management, sales leadership, and marketing colleagues to position, launch, and differentiate our products.
You will be responsible for developing compelling product content, sales collateral, and competitive materials through impactful messaging, proof points, success stories, and content.
Key Responsibilities:
- Manage and execute product launches and go-to-market plans for existing and new product capabilities.
- Develop sales enablement materials, including product presentations, battle cards, competitive comparisons, and objection handling guides.
- Partner closely with sales, marketing, customer success, and product teams to understand our customers, their business challenges, and the competitive landscape.
- Enable our go-to-market strategy with tools that include ideal customer profiles, target personas, segmentation, positioning and messaging frameworks, and vertical industry resources.
Requirements:
- 5+ years of proven B2B product marketing experience, bringing security software to market.
- Experience and interest in application security, bot detection, fraud, risk, or identity space are highly preferred.
- Domain expertise in financial services, technology platforms, e-commerce, telecom, or gaming.
- Effective, persuasive, and concise written and oral communication skills are essential.
- Strong ability to understand, explain, and translate complex technical concepts into business value propositions.
- Track record working in high-performing marketing teams within a fast-growth company.
About Arkose Labs:
At Arkose Labs, our technology-driven approach enables us to make a substantial impact in the industry, supported by a robust customer base consisting of global enterprise giants such as Microsoft, Roblox, OpenAI, and more.
We're not just a company; we're a collaborative ecosystem where you will actively partner with these influential brands, tackling the most demanding technical challenges to safeguard hundreds of millions of users across the globe.
Why Choose Arkose Labs?
- Cutting-Edge Technology: Our high-efficacy solutions, backed by solid warranties, attract leading, global enterprise clients.
- Innovation and Excellence: We foster a culture that emphasizes technological innovation and the pursuit of excellence, ensuring a balanced and thriving work environment.
- Experienced Leadership: Guided by seasoned executives with deep tech expertise and a history of successful growth and equity events.
- Ideal Size: We're structured to be agile and adaptable, large enough to provide stability, yet small enough to value your voice and ideas.
What We Offer:
- Competitive salary + Equity
- 401k plan
- Robust benefits package - 85% medical, dental, vision coverage for employees and 75% for dependents
- Flexible PTO
- Life insurance coverage
- Short and Long Term Disability Insurance paid by the company
- Generous nationwide parental leave policy
- Amazing discounts program
- Wellbeing package including mental health and gym discounts
- Flexible working hours to support personal well-being and mental health
- Employee Assistance Program
Equal Opportunity Employer:
Arkose Labs is an Equal Opportunity Employer that makes employment decisions without regard to race, color, religious creed, national origin, ancestry, sex, pregnancy, sexual orientation, gender, gender identity, gender expression, age, mental or physical disability, medical condition, military or veteran status, citizenship, marital status, genetic information, or any other characteristic protected by applicable law.
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