Business Development Representative SCO

3 weeks ago

Canton, Ohio, United States Ignyte AI Full time
Job Description

The Business Development Representative SCO is responsible for prospecting, qualifying, and generating new sales accounts and leads to support the One Care product.

This role will work closely with internal and external constituencies to translate business development concepts into specific initiatives, marketing/outreach projects, and lead generation activities.

The ideal candidate will have a strong understanding of managed Medicare, managed long-term care, and Medicaid sales, as well as experience developing market research information and market strategies for sales teams.

Key responsibilities include:

  • Developing innovative approaches to infiltrate the market
  • Serving as a subject matter expert on Tufts Health Plan, One Care, and maintaining all current product certifications and appropriate licensure
  • Establishing and cultivating strategic business relationships with key sales and market influencers, potential new customers, and related community institutions
  • Creating and presenting information to providers, business advocacies, and potential eligibles
  • Participating in planning and implementation of outreach strategies and programs in conjunction with Field Sales and Community Engagement teams
  • Managing all activities and events within budget
  • Conducting presentations, sales activities, and other informational events in accordance with current approved communication and marketing programs and CMS and State regulations
  • Representing Point32Health in a manner consistent with stated company values

The Business Development Representative SCO will be a sales-oriented partner to help drive results from initial lead generation initiatives.

This individual will also be a highly motivated, self-starter able to identify and develop new business prospects from multiple sources, including providers, community-based organizations, housing, etc.

The role will support preparations for the full launch of a One Care sales team in Q and will work collaboratively with the new resource to maximize self-selection growth and retention.

Note that progress will be monitored to determine ROI of One Care BDM position and future sales work, ensuring go-forward resourcing is driving product margin and membership goals.

Requirements

  • Bachelor's degree preferred
  • Minimum of four-six years of managed Medicare, managed long-term care, and/or Medicaid sales, or health insurance sales required
  • Minimum of two years of sales, outreach, and/or community relationship within a managed care environment required
  • Minimum of two years' experience in a high-volume sales environment preferred

Preferred Qualifications

  • Experience developing market research information and market strategies for sales teams
  • Experience developing relationships with community-based organizations, faith-based organizations, providers, etc.
  • Prior community outreach and advocacy experience
  • Working knowledge of elderly services and programming
  • Experience with government programs, Medicare, and Medicaid, preferred
  • Excellent presentation skills with the ability to speak to groups of all sizes
  • Excellent customer service skills
  • Experience marketing to a culturally diverse target population required
  • Excellent verbal and written communication skills required
  • Strong analytic skills, including knowledge of SWOT, gap, and competitive analysis required
  • Deep knowledge and understanding of relevant regulations required
  • Strong organizational skills required

Point32Health is an Equal Opportunity Employer

Point32Health is committed to making diversity, equity, and inclusion part of everything we do—from product design to the workforce driving that innovation.

We welcome all applicants and qualified individuals, who will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

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