Strategic Marketing Director for Diagnostic Imaging Solutions
4 days ago
We are seeking an exceptional Strategic Marketing Director to join our team at Lantheus Medical Imaging Inc, a pioneering organization in the field of medical imaging. As a key member of our marketing department, you will play a vital role in developing and executing marketing strategies for our diagnostic products.
Responsibilities:- Develop and Execute Marketing Strategies: Collaborate with cross-functional teams to create effective marketing plans that drive corporate objectives.
- Lead Digital Marketing Initiatives: Utilize your expertise in digital marketing to develop and execute campaigns across various channels, including social media, paid advertising, and website analytics.
- Manage Agency Partnerships: Identify and manage agencies and external partners, ensuring they meet policies, standards, timelines, and budgets.
- Drive Innovation Culture: Foster a culture of innovation, defining marketing KPIs and performance metrics to ensure continuous learning and performance.
Requirements:
- 8+ Years of Experience: Minimum 8 years of experience in regulated life sciences organizations in healthcare, with increasing scope and responsibility, preferably in a management role.
- Strong Quantitative Skills: Demonstrated ability to distill large amounts of data, using it to develop business cases and inform decision-making.
- Digital Marketing Expertise: In-depth knowledge of paid advertising, social media platforms, digital best practices, and website analytics.
Salary Range: $120,000 - $180,000 per year, depending on location and experience. Benefits include health insurance, retirement plan, and opportunities for professional growth and development.
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