Digital Communications Strategist

2 days ago


Rockville, Maryland, United States Foundation of the NIH Full time
About the Role

The Foundation for the National Institutes of Health (FNIH) is seeking a highly skilled Digital Strategy Officer to join our team. As a key member of our Communications department, you will be responsible for developing and implementing our digital communications strategy to raise awareness about the FNIH brand and its impact in biomedical science and patient outcomes.

Key Responsibilities
  • Develop and implement a comprehensive digital marketing strategy to engage key audiences, including research partners, scientists, key opinion leaders, philanthropic individuals and foundations, patient advocacy groups, NIH employees and leadership, FNIH employees, and science- and health-engaged consumers.
  • Build and maintain social media channels, including Facebook, X, LinkedIn, Instagram, and YouTube, and create engaging content to drive audience engagement and increase our digital footprint.
  • Collaborate with our team and agency partners to develop a content calendar and create high-quality content, including graphics, videos, and written content, to support our digital marketing strategy.
  • Monitor and analyze our digital performance using tools such as Google Analytics and SEO/SEM software, and provide regular reports to leadership and program managers.
  • Stay up-to-date with the latest digital trends and best practices, and identify new opportunities to improve our digital marketing efforts.
Requirements
  • Bachelor's degree in Communications, Marketing, Digital Technologies, or a relevant field.
  • 6-8 years of experience in digital communications, social media analysis, or a similar role.
  • Demonstrated experience in building a brand image across the digital space.
  • Strong knowledge of digital marketing channels, online marketing tools, and best practices.
  • Excellent writing, design, and editing skills.
  • Ability to work independently and as part of a team.
About the FNIH

The FNIH is a not-for-profit 501(c)(3) charitable organization established by Congress in 1990 to support the mission of the NIH. We connect the world's leading public and private organizations to accelerate biomedical breakthroughs for patients. Our team is passionate about communicating the impact of biomedical science and patient outcomes through digital media.

What We Offer

We offer a competitive salary range of $95,000 - $115,000 annualized salary, a hybrid work environment, and opportunities for professional growth and development. If you are a motivated and creative individual with a passion for digital communications, we encourage you to apply for this exciting opportunity.



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