Area Sales Manager

6 days ago


Orlando, Florida, United States Park Square Homes Full time

Park Square Homes is seeking a highly skilled and experienced Area Sales Manager to join our leadership team in Central Florida. As a key member of our sales team, you will be responsible for leading and managing a dynamic sales team to drive business performance and achieve exceptional customer experiences.

Job Description

Overview:

  • Park Square Homes is an award-winning company recognized for its entrepreneurial spirit and strong corporate culture.
  • We foster a fast-paced, family-oriented, and team-focused work environment that encourages growth, learning, and excellence.

Key Responsibilities:

  • Lead, recruit, train, and mentor sales teams to meet company sales goals and deliver top-tier customer service.
  • Manage and supervise sales team members, providing guidance and feedback to improve performance and personal growth.
  • Monitor traffic, conversion, and referral rates, ensuring sales quotas are met and company objectives are achieved.
  • Stay up to date on product knowledge, competitive analysis, and market trends to provide guidance and recommendations to the sales team and company leadership on sales strategies.
  • Maintain the integrity and accuracy of sales data and ensure it is consistently updated in company systems.
  • Manage model homes, inventory and sales offices, ensuring they are maintained, furnished, and properly staffed.
  • Ensure the implementation and adherence to the company's selling strategy.
  • Oversee and assist in the development of sales presentations, training programs, and strategies to advance the sales team's strengths, overcome objections and close sales.
  • Provide input into the development of sales tools, collateral and strategies in collaboration with other departments, including Design Center, Marketing, and Operations.

Customer Relationship Management:

  • Promote strong relationships with brokers, Realtors, and other partners to generate leads and drive sales.
  • Oversee homebuyer interactions to ensure a positive experience from initial contact through closing and beyond.
  • Handle homebuyer issues promptly and professionally, coordinating with internal departments and external partners, including lenders and contractors, to resolve any concerns.
  • Participate in new community planning including model selections, home features, and overall design strategies based on customer feedback and market trends.

Team and Talent Development:

  • Conduct regular performance reviews, providing constructive feedback to sales team and setting clear, achievable goals.
  • Lead regular sales meetings, reviewing performance, traffic reports, market trends and sales tools.
  • Coordinate and conduct training programs to improve the selling skills and product knowledge of sales team.
  • Implement staffing strategies to ensure sales teams are adequately staffed at all times, and sales goals are being met consistently.
  • Foster a positive, collaborative and motivating environment where the sales team is encouraged to excel.
  • Develop and maintain an organized and efficient work environment to optimize team performance.

Strategic Planning and Market Insight:

  • Establish short- and long-term sales goals and strategies.
  • Provide regular reports on sales performance, competitive activity, and market trends to leadership.
  • Analyze and evaluate the effectiveness of sales methods, costs, and results to drive business decisions.
  • Identify opportunities for process improvement and implement changes to streamline operations.
  • Ensure all required documentation for sales transactions, including contracts and change orders, are completed accurately and in compliance with company standards.

Community and Industry Engagement:

  • Represent the company at industry events, conferences, and community meetings, promoting the company's brand and services.
  • Cultivate relationships with key stakeholders, including Realtors, vendors, and partners, to generate leads and drive sales.
  • Work with local Homeowner Associations, resolving any community-related issues in a timely manner.
  • Attend trade shows and networking events to maintain a strong knowledge of industry trends and competitor activity.

Requirements:

  • Bachelor's degree in Marketing, Business, or a related field (preferred).
  • A minimum of 5 years of experience in sales, with at least 3 years in a leadership or management role in the homebuilding industry.
  • Active Florida Real Estate Salesperson or Broker License.
  • Proven ability to manage and lead sales teams to exceed targets and achieve business goals.
  • In-depth understanding of the homebuilding sales process, including contract negotiation, mortgage programs, and market research.
  • Strong coaching and mentoring skills, with a focus on providing actionable feedback and performance improvement.
  • Ability to evaluate data and use insights to make informed business decisions.
  • Strong communication, negotiation, and interpersonal skills, with the ability to build and maintain relationships with clients, Realtors, and team members.
  • Proficient in Microsoft Office Suite and other business applications.
  • Ability to manage multiple priorities and tasks in a fast-paced, deadline-driven environment.
  • Ability to travel occasionally for training and business needs.

Estimated Salary: $80,000 - $110,000 per year, depending on experience and qualifications.



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