Sales and Marketing Leader for Life Sciences
6 days ago
Company Overview
Veeva Systems is a pioneering organization in the life sciences industry, dedicated to transforming the way companies bring therapies to patients. As one of the fastest-growing SaaS companies, we have surpassed $2 billion in revenue, with extensive growth potential ahead.
At Veeva, our values are rooted in Customer Success, Employee Success, Speed, and doing the right thing. We're a mission-driven company that prioritizes the well-being of our customers, employees, society, and investors. Our commitment to making a positive impact has earned us recognition as a public benefit corporation (PBC).
We offer a flexible work environment, allowing you to thrive in your ideal setting – whether that's from home or in the office.
The Role
As a Field Marketing Manager at Veeva, you will develop and execute integrated marketing plans to drive revenue and retention goals for our market-disrupting data offering. You'll collaborate closely with Sales, Market Strategists, and Product Marketing teams in a dynamic and rapidly growing business.
Your Responsibilities
- Oversee demand generation and field marketing plans to support revenue objectives
- Develop and execute targeted marketing programs, including demand generation campaigns, customer retention, education initiatives, and events
- Work closely with sales teams to craft account-level marketing plans for top strategic accounts
- Manage agencies and third-party vendors in program execution
- Track and measure marketing programs, optimizing resources against objectives and budget
Requirements and Qualifications
- 5+ years of experience in demand generation/field marketing within B2B enterprise software or cloud-based solutions
- Ability to turn vision into strategy and marketing plan
- Experience running demand gen campaigns and customer campaigns
- Integrated marketing program planning, execution, and reporting experience
- Proven ability to build relationships with stakeholders, including sales, subject matter experts, services, and product marketing
- Self-motivated, innovative, collaborative, creative, and analytical
- Experience managing quarterly and annual program budgets
- Vendor management and negotiation experience
- Crm and marketing automation systems experience
- Strong project management skills; excellent attention to detail
- Excellent oral and written communication skills, including copywriting experience
Benefits and Perks
- Medical, dental, vision, and basic life insurance
- Flexible PTO and company-paid holidays
- Retirement programs
- 1% charitable giving program
Compensation
Our base salary range for this role is between $75,000 and $135,000. This represents a potential base salary range for this position and may vary based on experience and location. Additional compensation types, such as variable bonus and/or stock bonus, may also be available.
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