Senior Affiliate Marketing Strategic Partnerships Leader
5 days ago
SmythOS is seeking an experienced Director of Affiliate Marketing Strategic Partnerships to lead the transformation of our affiliate channels and strategic partnerships, driving significant revenue growth. This role requires a proven track record in managing large-scale SaaS affiliate marketing programs and forging high-impact partnerships.
About SmythOS
We are an innovative SaaS company dedicated to reshaping the digital world through our cutting-edge AI orchestration platform. Our growth is driven by strategic partnerships and advanced affiliate marketing strategies.
Key Responsibilities
- Affiliate Program Leadership:
- Transform and scale the SaaS affiliate marketing program, focusing on strategic recruitment, activation, and retention of affiliates.
- Achieve growth by creating and implementing innovative strategies across influencer marketing, SEO, SEM, email marketing, and media buying affiliates.
- Lead the adoption of MarTech and SaaS technologies to optimize affiliate performance, driving significant revenue increases.
- Develop and manage commission structures and performance incentives that motivate top-tier affiliates, contributing to multi-million dollar revenue growth.
- Strategic Partnership Development:
- Identify, negotiate, and secure high-impact strategic partnerships that align with SmythOS's growth objectives and drive significant revenue contributions.
- Cultivate and maintain long-term relationships with key partners, ensuring mutual benefit and alignment with strategic goals.
- Develop joint marketing initiatives and co-branded campaigns with partners, enhancing brand visibility and driving engagement across channels.
- Team Leadership and Development:
- Manage and mentor a high-performing team of affiliate managers and partnership specialists, setting SMART goals and fostering a culture of excellence.
- Develop and implement training programs and SOPs that streamline operations, improve onboarding efficiency, and enhance overall team performance.
- Conduct regular performance reviews, providing feedback and support to drive continuous improvement and team success.
- Technical and Analytical Excellence:
- Understanding of affiliate and publisher management software, such as Impact.com, Tapfilliate, Rakuten, etc.
- Implement and maintain robust forecasting models to predict revenue outcomes with high accuracy and adjust strategies accordingly.
- Ensure the accurate tracking and reporting of affiliate and partnership activities, utilizing Google Data Studio, Airtable, and other platforms to generate actionable insights.
- Strategic Planning and Execution:
- Develop and execute comprehensive strategies that align affiliate and partnership efforts with SmythOS's broader business objectives.
- Drive innovation in affiliate marketing by launching initiatives such as influencer collaborations, premium content partnerships, and advanced media buying strategies.
- Ensure that all affiliate and partnership activities are aligned with the overall marketing and business development plans, contributing to the sustained growth of SmythOS.
- Proven track record of leading and transforming large-scale SaaS affiliate marketing programs with significant revenue impacts.
- Extensive experience in developing and managing multi-million dollar partnerships that align with business growth objectives.
- Strong negotiation, communication, and relationship-building skills, with the ability to secure and maintain high-value partnerships.
- Proficiency in MarTech solutions and analytical tools, with a strategic, data-driven approach to decision-making.
- Dynamic leadership experience, with a demonstrated ability to manage and motivate high-performing teams to exceed KPIs.
- Bachelor's degree in Marketing, Business, or a related field (or equivalent experience).
- $120,000 - $180,000 per year, based on experience, plus performance-based incentives.
- Flexible remote work environment with a focus on work-life balance.
- Opportunities for professional growth and career advancement.
- Access to cutting-edge technologies and ongoing learning opportunities.
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