Director of Brand Presence

4 weeks ago


West Palm Beach, Florida, United States Jewish Federation of the Greater Palm Beaches Full time
Job Title: Director, Institutional Marketing

Join the Jewish Federation of Palm Beach County team as a Director, Institutional Marketing. This role is responsible for managing the Federation's brand presence and supporting a meaningful Federation experience for key stakeholders.

Key Responsibilities:
  • Develop and execute strategic communications plans and projects to promote the Federation's brand and messaging.
  • Collaborate with the Vice President, Marketing to develop the Federation's annual messaging, marketing, and communications strategy.
  • Ensure the implementation of the Federation's annual Case for Support across diverse marketing and communications channels.
  • Develop targeted communications in support of senior management's stewardship of high-level donors, prospects, and community leadership.
  • Lead communications strategy during emergency situations and special projects.
  • Supervise the growth, training, and development of the Institutional Marketing team.
  • Work with the Marketing Department to support the Federation's digital communications strategy.
  • Direct the Federation's public and media relations partners to reinforce the Federation's brand and impact.
  • Develop and direct creative for advertising, social media, and other marketing channels.
  • Consult with colleagues and stakeholders to establish marketing project plans.
Requirements:
  • Bachelor's degree or better preferred.
  • Five or more years' experience in communications roles in a dynamic organization or equivalent combination of relevant education, experience, and skills.
  • Outstanding written and oral communications skills, including editing and proofreading.
  • Strong knowledge of basic office computing, including MS Office, Zoom, and basic database skills.
  • Strong knowledge of AP writing-style required.
  • Strong organizational skills required.
  • Ability to manage PR strategy and content, as well as relationships with media.
  • Ability to develop and manage marketing project plans and timelines.
  • Ability to blend technical writing skills with a familial, conversational tone, voice, and personality.
  • Ability to thrive in a professional, fast-paced, and team-oriented work environment.
  • Ability to adapt quickly to changing priorities and operate effectively in a culture of rapid change.
  • Ability to infuse Jewish culture, values, traditions, and history, particularly relating to Israel, into work.
  • Desire to contribute in a meaningful way to a growing and thriving non-profit business.
  • Must be able to pass a Level 1 background check.
  • Must be able to work off-shift hours, including nights and weekends, as needed.
Work Environment:

This role is eligible to work from home occasionally in accordance with Federation policies.

When working from home, the employee must follow all Federation policies and procedures, be available to other employees during Federation's normal business hours, not work from a public place, and coordinate with the IT department to maintain appropriate computer equipment and connectivity.

Pay Rate:

The annual salary for this role ranges between $80k and $90k, in addition to benefits.

The Jewish Federation of Palm Beach County is an Equal Opportunity Employer.



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