Head of Content Strategy for Employer Benefits

5 days ago


Philadelphia, Pennsylvania, United States VetJobs Full time
Job Description

We are seeking an experienced Head of Content Strategy to join our team at VetJobs, a leading provider of job opportunities for veterans and their families. This role will be based in the United States and is ideal for someone with a passion for creating engaging content that drives business results.

Key Responsibilities:
  • Develop a comprehensive content strategy that aligns with company goals and industry trends
  • Partner with vendors to optimize SEO strategy, including keyword research and internal linking strategies
  • Reinforce ParetoHealth as an industry thought leader through the creation of high-quality content
  • Generate leads through storytelling and nurture them through the buyer's journey
  • Scale content marketing impact by developing standardized content playbooks and style guides
Requirements:
  • Minimum of 8 years of B2B content marketing experience, ideally with experience in employer benefits
  • Demonstrated strong project management skills with the ability to oversee multiple projects and meet tight deadlines
  • Ability to travel seasonally (up to 10%) to meet business needs

Salary: $120,000 - $150,000 per year, depending on experience and qualifications.



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