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Data and Analysis Manager

1 month ago

New York, New York, United States Publicis Groupe Full time
Job Title: Data and Analysis Manager

We are seeking a highly skilled Data and Analysis Manager to join our team at Publicis Groupe. As a Data and Analysis Manager, you will be responsible for leading a team of analysts and providing strategic data-driven recommendations to drive client growth.

Key Responsibilities:

* Provide and present strategic data-driven recommendations across channels to improve client decision-making and ROI
* Build effective marketing strategies with other internal partners to optimize client budgets and programs
* Lead a team of Analysts and Senior Analysts through regular client reporting, ensuring their growth as they progress through their career
* Serve as a client and internal resource on industry trends and key functional areas such as analytical tools and marketing measurement
* Evaluate new online and offline data opportunities in the form of new sources, new technology, client priorities, partnership, etc.
* Foster creative thinking around how we use data, and we could use data to solve unique business challenges in support of all Marketing activities (Media, Creative, CRM, and eCommerce).

Qualifications:

* 5-7 years of experience in analytics or strategy with an advertising agency, management consulting company, or ad tech company
* Experience managing a team
* Strong analytical, critical thinking, and problem-solving skills
* Experience with modern statistical learning methods (regression techniques, classification models, supervised and unsupervised learning, etc.)
* Knowledge of digital data technologies (DMPs, Google Analytics, digital pixel tracking, site tagging, etc.)
* A four-year college degree; advanced degree is a plus
* Passion for online advertising and emerging trends in the digital landscape
* The ability to thrive in a fast-paced and deadline-driven environment

Additional Information:

Publicis Groupe is an equal opportunity employer. Compensation range: $81,500 - $128,000 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off.