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Global Marketing Strategist

1 month ago

New York, New York, United States Arezzo & Co Full time
Job Overview

Arezzo & Co is seeking a highly skilled Global Marketing Manager to drive innovative marketing initiatives and lead the company's online presence. As a key member of our team, you will be responsible for developing and executing global marketing strategies to promote our products and services across various markets.

Key Responsibilities:

  • Develop and execute global marketing strategies to promote the company's products and services.
  • Conduct market research to identify target audiences, consumer trends, and competitor activities.
  • Plan and oversee marketing activities, including market launches, advertising, email campaigns, events, and social media.
  • Collaborate with cross-functional teams to create and implement marketing campaigns.
  • Manage and optimize the company's online presence, including website content, social media platforms, and email marketing.
  • Monitor and analyze marketing performance metrics to assess campaign effectiveness.
  • Identify and explore new marketing opportunities and channels to enhance the company's reach and increase brand awareness.
  • Liaise with external agencies and vendors to ensure successful execution of marketing initiatives.
  • Stay informed about industry trends and best practices to continually refine marketing strategies and tactics.

Requirements:

  • Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred.
  • Proven experience as a Global Marketing Manager or similar role, preferably in retail or consumer goods.
  • Strong knowledge of global marketing strategies, trends, and best practices.
  • Excellent analytical and problem-solving skills with the ability to interpret data and make informed decisions.
  • Proficient in digital marketing tools and platforms, including social media, SEO, SEM, and email marketing.
  • Exceptional communication and interpersonal skills for effective collaboration with internal teams and external stakeholders.
  • Ability to thrive in a fast-paced, deadline-driven environment and manage multiple projects simultaneously.
  • Strong leadership skills with the ability to motivate and inspire a team.
  • Experience in managing marketing budgets and achieving ROI targets.
  • Flexibility to travel internationally as required.
  • Fluency in Portuguese is a plus.