Marketing Director

3 weeks ago

Elgin, Illinois, United States PeopleSuite Talent Solutions Full time
Job Title: Director Of Marketing

At PeopleSuite Talent Solutions, we are seeking a seasoned Marketing Director to spearhead our marketing efforts and drive business growth.

Key Responsibilities:

  • Develop and execute comprehensive marketing strategies to enhance brand visibility and drive sales growth.
  • Lead market analysis, budget management, and performance evaluations of marketing initiatives.
  • Collaborate with sales and marketing teams to develop effective campaigns aimed at acquiring new customers and retaining existing ones.
  • Analyze sales performance against marketing budget to assess profitability and effectiveness of various campaigns.
  • Establish and maintain a compelling brand image that resonates with the target audience.
  • Implement marketing best practices and develop comprehensive marketing plans based on industry insights.

Requirements:

  • Bachelor's degree in business, marketing, or a related field.
  • Minimum of 5 years of experience in marketing, with proven expertise in strategy development and campaign management.
  • In-depth knowledge of digital marketing channels, including social media, SEO/SEM, content marketing, email marketing, and analytics tools.
  • Proven track record of driving sales growth through online marketplaces such as Amazon, eBay, and Walmart.
  • Experience with catalog and direct mail marketing.
  • Strong strategic thinking abilities to identify target markets and develop marketing initiatives aligned with business goals.
  • Demonstrated leadership and team management skills, fostering innovation and collaboration.
  • Excellent communication and interpersonal abilities.
  • Analytical mindset with the ability to interpret data and performance metrics.
  • Proficiency in Microsoft Office (Outlook, Excel, Word).

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