Digital Experience Director

7 days ago


Miami, United States Windstar Cruises Full time
Overview:
We're Windstar Cruises, a world-renowned cruise line dedicated to enriching people's perspectives through inspired travel. Our mission is to deliver personalized and immersive experiences that set us apart from the ordinary.

Our Vision: Enriching people's perspective through inspired travel, by creating exceptional experiences that exceed expectations. We strive for excellence in every aspect of our business, from the quality of our ships to the service we provide our guests. As part of our team, you'll be contributing to this vision, working closely with cross-functional teams to create cohesive design solutions that reflect our brand values of Welcoming, Innovative, Now, Discipline, Serve, Teamwork, Authentic, and Responsible.

Job Summary: We're seeking an experienced Senior Designer/Art Director to join our Corporate team in Doral, FL. This role will involve leading the design of user-friendly digital experiences, creating impactful advertising campaigns, and managing creative assets. The ideal candidate will have a strong portfolio across multiple digital platforms, excellent project management skills, and the ability to lead projects from concept to completion with high-level design skills and strategic thinking. Additionally, they should possess expertise in UX/UI, digital advertising, photo editing, and creative asset management. If you're passionate about delivering exceptional results and want to contribute to shaping the visual identity of our brand, we encourage you to apply.

Responsibilities:
  • UX/UI Design: Oversee the design of user-friendly digital experiences for web and mobile, focusing on usability and functionality.
  • Digital Ads & Campaigns: Conceptualize and execute impactful digital advertising campaigns (banner ads, social media, email visuals). Optimize designs for performance metrics such as click-through rates and engagement.
  • Email Design: Own the design of visually engaging, responsive email templates aligned with branding and campaign goals.
  • Photo Editing & Selection: Lead photo selection, sorting, and editing for use across marketing materials and digital platforms.
  • Creative Asset Management: Organize and manage a digital asset library, ensuring up-to-date and easily accessible creative files.
  • Presentation Design: Design impactful, visually engaging presentations for internal and external use, including pitch decks.
  • Content Creation for Social Media: Provide creative direction and design for platform-specific content across Instagram, Facebook, Pinterest, etc.

Requirements:
The ideal candidate will have:
- A Bachelor's degree in Graphic Design, Fine Arts, UX/UI Design, or related field
- Proven experience as a Senior Designer and/or Art Director with a strong portfolio
- Proficiency in Adobe Creative Suite, Figma, and other industry-standard design software
- Experience with photo editing and selection for marketing purposes
- Deep understanding of UX/UI principles, web design standards, and digital ad best practices

Benefits:
We offer a comprehensive benefits package for full-time employees, including medical, dental, and vision coverage, HSA and FSA options, life and disability insurance, accident, hospital, and critical illness coverage, pet insurance, paid time off, 401(k) with company match, employee assistance plan, education assistance, and employee discounts and travel deals. At Windstar, we value diversity and inclusivity, and we're committed to providing equal opportunities for all qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, pregnancy, genetic information, protected veteran status, or any other legally protected status.

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