Product Marketing Manager
4 weeks ago
We are seeking a highly skilled Product Marketing Manager to join our team at Canal Service Corp. As a key member of our Marketing team, you will be responsible for developing and executing strategies to drive growth and engagement for our Retailer and Supplier customers.
Key Responsibilities- Help create and execute strategies to acquire and retain Retailer and Supplier customers
- Pitch and deliver on end-to-end marketing campaigns that drive excitement and engagement for our customers
- Partner with our Paid, Design, Sales, and Product teams to support cross-functional growth initiatives
- Support our Sales team with top-of-funnel generation, including in-person events, webinars, and high-value gated content
- Conduct market and user research to track sentiment about Canal and propose opportunities to further our brand
- Evolving Canal's messaging and positioning to differentiate us in the market
- Manage product and feature launches, in partnership with Product
- Be a strong customer champion in influencer go-to-market and product strategies
- 3+ years of experience in product marketing; demand gen; lifecycle, email or digital marketing; product management, or user insights-related fields at a B2B tech company
- B2B marketing experience and understanding what excellence looks like
- Autonomous and comfortable in developing strategies on your own
- Data-driven, curious, and comfortable with both quantitative and qualitative analysis
- Proactive communicator and are comfortable working in a hybrid environment
- Team player and a relationship builder, experienced with working cross-functionally
- Passionate about consumer brands and retail
- Fast-based and have a bias toward action
- Competitive compensation packages based on experience
- Unlimited PTO + 12 company holidays
- Quality health, vision, dental, and life insurance
- 401K plans w/ 3% employer contribution
- Commuter Benefits
- Home Office Stipends
- Beautiful two-story office in the heart of San Francisco
- Dinner provided after 5:30 PM
- Relocation stipend (if you want to join us by the bay)
- Home Office Stipend
- Occupational Accident Insurance
- Rideshare from office provided after 8 PM
- Free samples from our amazing brand partners
- An agile, motivated team based in San Francisco, with the challenging and fulfilling opportunity to help create a completely new kind of online shopping experience
- And more
- Initial Meeting: 30 minute video chat with our People Operations
- Intro to the role and your Experience: 30 minute interview with our Marketing Lead
- Understanding your Strengths: an "on-site" of sorts. This will be a series of minute interviews with members of our Product, Sales, and GTM teams and one founder, with a focus on learning how your skillset and values fit into Canal's culture.
- Show us how you think: you'll complete a short assignment that shows us how you approach marketing challenges
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