Partner Marketing Manager

1 week ago

London, Arkansas, United States Frontend Arts Full time
Job Title: Partner Marketing Manager - EMEA

Smartsheet is a technology company with a human story to tell. We empower teams to manage projects, automate workflows, and rapidly build new secure solutions using simple no-code tools. Our mission is to revolutionize the way the world works.

About the Role

We are seeking a highly skilled Partner Marketing Manager to join our EMEA team. As a key member of our Partner Marketing team, you will lead the delivery of superior, partner-facing event experiences across the region to support Smartsheet partner recruiting, engagement, and demand generation growth targets.

Key Responsibilities
  • Coordinate closely with the Global Partner Marketing team, EMEA Partner Sales, EMEA Regional Marketing, and Corporate Events to develop and execute regional event marketing plans.
  • Own the end-to-end execution of Smartsheet marquee regional partner events, including partner summits, bootcamps, and recruiting roadshows.
  • Create meticulous event project plans, outcomes tracking, and reporting.
  • Focus on delivering outstanding event experiences as demonstrated by stakeholder feedback and attendee satisfaction surveys.
  • Lead the creation of bespoke marketing plans and campaigns with assigned Smartsheet Platinum and Gold partners in various EMEA territories.
  • Provide guidance to partners on available resources under the Smartsheet Aligned channel program to generate pipeline.
  • Counsel partners on best campaign fit for their target buyer personas, Smartsheet partner type, and business model.
  • Help partners execute selected campaign types, including in-person events, virtual events, account-based marketing, and/or digital campaigns.
  • Manage Smartsheet partner marketing agency engagement in EMEA.
  • Lead regional channel thought leadership and awards plan, including managing prioritized submissions in coordination with Partner Sales and Communications.
  • Compile and manage consolidated reporting on new-logo and expansion deals sourced via executed campaigns.
Requirements
  • Eight years of event marketing experience.
  • Proven track record delivering superb-quality events in various formats.
  • Resourcefulness and creative problem-solving when unexpected circumstances arise during events.
  • Strong ability to collaborate with Sales to hit aggressive event marketing targets.
  • Familiarity with the IT channel as a route to market.
  • Understanding of partner lead nurture and how it differs from direct marketing lead flow.
  • Comfortable presenting to colleagues and business partners on campaign best practices.
  • Strong verbal and written communications skills.
  • Familiarity with various event platforms preferred (e.g., Eventbrite, Cvent, Zoom, ON24).
  • Partner event marketing experience a plus.
  • Proficiency in Spanish, Italian, German a plus.
Perks and Benefits
  • Employer-paid private medical and dental, additional cost for family members.
  • Equity - Restricted Stock Units (RSUs) for eligible roles.
  • Lucrative Employee Stock Purchase Program (15% discount).
  • Monthly contributions toward your pension.
  • Monthly stipend to support your work and productivity.
  • 25 days paid for Holiday + Bank Holidays + Flexible Time Away Program.
  • 20 weeks fully paid Maternity Leave.
  • 12 weeks fully paid Paternity/Adoption Leave.
  • Personal paid Volunteer Day to support our community.
  • Opportunities for professional growth and development, including access to Udemy online courses.
  • Company-funded perks, including a counseling membership, salary sacrifice options, and your own personal Smartsheet account.
  • Teleworking options from any registered location in the UK (role-specific).
About Us

At Smartsheet, we've created a place where everyone is welcome - people from all over the world, all backgrounds, all ages, all colors, and all beliefs working side by side. We empower everyone, everywhere to change the way the world works. If your career path has been non-traditional, that will set you apart. Join us.

Smartsheet is an Equal Opportunity (EEO) employer committed to fostering an inclusive environment with the best employees. It is our policy to provide equal employment opportunities to all qualified applicants in accordance with applicable laws in the US, UK, Australia, Germany, Costa Rica, and Japan. All qualified applicants will receive consideration without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, protected veteran or disabled status, or genetic information.

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