Marketing Manager, Research Solutions
4 weeks ago
Job Title: Marketing Manager, Research Solutions
Job Summary:
We are seeking a highly skilled Marketing Manager, Research Solutions to join our team at MillenniumSoft. As a key member of our marketing team, you will be responsible for developing and executing effective marketing campaigns to drive growth and adoption of our key product lines and solutions.
Key Responsibilities:
- Develop and execute marketing campaigns to drive growth and adoption of key product lines and solutions.
- Responsible for planning and generating annual and quarterly lead generation and customer awareness campaigns.
- Accountable for content development for the web and other channels to drive traffic, engagement, and marketing qualified leads.
- Understand key market trends, barriers, customer insights, and competitive information to identify customer needs at global and regional levels and translate into actionable programs and assets.
- Partner and collaborate with regional marketers and other cross-functional teams to optimize program development, roll out, training, and implementation with measured results.
Requirements:
- Bachelor's degree in Biology, Communications, Marketing or a relevant field, MBA preferred.
- Minimum of 5 years of marketing experience in the life sciences industry.
- Candidate should have a working knowledge in brand marketing, market/customer segmentation, value proposition development, competitive analysis, marketing communications, and digital and traditional Go-to-Market strategies.
- Experience with online lead funnels (generation, nurturing, scoring and conversion) using CRM and marketing automation technology.
Working Conditions:
- After Covid, 15-20% travel (domestic & international)
- 12 months, with the potential to be hired as a permanent employee
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