Marketing Strategy Lead

6 days ago


Sarasota, Florida, United States Invisible Ventures Full time

About ATLARGE

We are a forward-thinking marketing agency dedicated to helping businesses achieve their customer experience goals. Our team of experts is passionate about developing innovative solutions that drive measurable results.

Job Overview

We are seeking a highly skilled Marketing Strategy Lead to join our team. As a key member of our marketing team, you will be responsible for leading the development and execution of marketing strategies across various digital platforms. Your primary goal will be to help our clients achieve their business objectives by creating engaging campaigns that resonate with their target audience.

Salary and Benefits

The estimated annual salary for this role is $80,000 - $120,000, depending on experience. We offer a comprehensive benefits package, including employer health insurance contributions, flexible work schedule, paid time off, and 10 days paid vacation per year.

Job Responsibilities

Your main responsibilities as a Marketing Strategy Lead will include:

  • Developing and executing comprehensive marketing strategies that align with client business objectives
  • Leveraging analytics and metrics to analyze campaign results and identify opportunities for improvement
  • Collaborating with cross-functional teams to identify new business opportunities and develop targeted marketing campaigns
  • Building and maintaining strong relationships with clients and internal stakeholders
  • Staying up-to-date with industry trends and best practices in digital marketing

Requirements

To be successful in this role, you should have:

  • A Bachelor's degree in Marketing or a related field
  • Demonstrable experience leading digital marketing campaigns, including SEO/SEM, email, social media, and display advertising
  • Strong analytical and reporting skills, with proficiency in tools like Google Analytics (GA4) and Data Studio
  • Excellent communication and presentation skills, with the ability to effectively communicate complex ideas to both technical and non-technical audiences
  • A proactive attitude, drive, and enthusiasm for delivering high-quality results

About Invisible Ventures

Invisible Ventures is a dynamic and innovative marketing agency committed to solving meaningful challenges. Our mission is to redefine the agency/client relationship by fostering a culture of collaboration, community, and excellence. We value innovation, authenticity, collaboration, community, excellence, and fun, and we seek individuals who share these values to join our team.



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