Corporate Reputation Strategist

2 days ago


Milwaukee, Wisconsin, United States Northwestern Mutual Full time
Job Summary

We are seeking a highly skilled Corporate Reputation Strategist to join our team at Northwestern Mutual. As a key member of our Strategic Communications team, you will be responsible for developing and implementing strategic communications plans to protect and enhance the company's reputation.

About Us

Northwestern Mutual is a leading financial services company that prioritizes innovation, growth, and employee development. We invest in our people and strive to make a positive impact on our clients and communities.

Your Role

You will work closely with senior directors and other business partners to identify potential issues and develop recommendations to mitigate risks and shape the company's reputation among internal and external audiences. Your responsibilities will include:

  • Creating annual corporate reputation strategic plans outlining quarterly objectives, strategies, and tactics to protect the company's reputation and minimize reputation risk.
  • Maintaining an annual team planning calendar mapping issues on a macro and micro level across national trends, industry milestones, and key dates for the company.
  • Writing and executing strategic communications plans and written materials supporting business partners, including Government Relations, Insurance Products, Sales and Service, Campus Events and Experiences, Real Estate, and Law.
  • Keeping communications leaders informed of emerging issues, status, and resolution.
  • Leading the formalization of an issues management group consisting of business partners across Strategic Communications, Law, HR, and Government Relations.

Your Skills and Qualifications

To succeed in this role, you will need:

  • A Bachelor's degree in Communications, Public Relations, Business, Political Science, or a related field.
  • A minimum 10 years of experience in professional public relations or corporate communications within a large company, firm, or agency.
  • A minimum of 3 years of hands-on experience with issues management and crisis communications, with the ability to work with sensitive information.
  • Strong writing skills across a wide range of written materials, including strategic communications plans, external communications materials, and internal communications materials.
  • Disciplined understanding of internal and external communications channels and how to leverage each channel's parameters to reach the right audience with the right information at the right time.
  • Sound problem identification, judgment, resolution, and decision-making skills often in ambiguous situations.
  • Proven ability to build positive, collaborative relationships across a diverse set of business partners and functions.

About Compensation

The estimated salary for this position ranges from $90,930.00 to $168,870.00, based on factors such as skills, education, training, credentials, and experience. Pay is determined by a geographic-specific salary structure, and placement within the salary range may vary depending on individual circumstances.



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