Field Marketing Manager
4 weeks ago
About the Role
At Avant-garde Health, we're transforming the healthcare landscape by integrating sophisticated analytics with deep industry knowledge. Our mission is to enhance profitability and quality of surgical care. We're seeking a dynamic and highly organized Field Marketing Manager to lead our presence at industry conferences, driving additional opportunities and engagement through event sponsorship, networking, and post-conference follow-up.
Key Responsibilities
• Identify and recommend key conferences aligned with Avant-garde Health's strategic objectives.
• Manage all logistical aspects of conference attendance and sponsorship, including registration, booth setup, and promotional materials.
• Plan and execute pre-conference outreach and targeted event marketing to ensure engagement with key prospects.
• Organize special events, dinners, or meetings during conferences to enhance our visibility and foster relationships with potential clients.
• Set up meetings with key decision-makers and ideal prospective customers prior to conferences to maximize on-site engagement.
• Lead post-conference follow-up efforts, ensuring timely and effective communication with new connections to convert leads into opportunities.
• Collaborate closely with marketing and sales teams to ensure consistent messaging and branding at all events.
Requirements
• Bachelor's Degree in Marketing, Business, Event Planning, or related field.
• At least 3-5 years of experience in event management, conference planning, or a similar role, preferably in healthcare or a related industry.
• Demonstrated success in managing end-to-end logistics for conferences and events.
• Strong project management skills and attention to detail, with the ability to manage multiple events simultaneously.
• Excellent communication and interpersonal skills, comfortable engaging with executive-level prospects.
• Ability to work in a fast-paced environment and deliver under tight deadlines.
• Proficiency in event management tools and CRM platforms (e.g., HubSpot, Salesforce).
What We Offer
As Avant-garde Health is in a significant growth phase, this role presents an opportunity to influence and propel our market impact. We're committed to your professional development and well-being, offering a comprehensive benefits package including healthcare, vision, dental, 401k, and unlimited time off. Join us to play a pivotal role in our expansion and innovate within the healthcare sector.
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