Digital Marketing Growth Manager

3 weeks ago


King of Prussia, Pennsylvania, United States AVE by Korman Communities Full time
Job Description

We are seeking a highly skilled Digital Marketing Growth Manager to join our team at AVE by Korman Communities. As a key member of our marketing team, you will be responsible for developing and implementing a comprehensive digital marketing strategy to drive brand awareness, revenue growth, and customer acquisition.

Key Responsibilities
  • Brand Marketing Strategy
    • Develop and implement a strategic brand marketing plan to achieve company objectives and targets, with a primary focus on enhancing our online visibility, driving traffic to our website, and delivering an elevated user experience.
    • Serve as a change agent to bring digital thinking and make end-to-end consumer experiences a priority for the organization.
    • Develop go-to-market strategies in new markets to achieve property-specific goals and drive leasing velocity from pre-leasing through stabilization.
  • Web Strategy and CMS
    • Drive the development and implementation of digital marketing strategies.
    • Collaborate with brand, in-house, and external teams to ensure that our digital approach is aligned with brand pillars, marketing objectives, and business goals.
    • Lead SEO and SEM strategies to improve our online visibility and drive organic and paid traffic to our website.
  • Online Listing Site Management
    • Manage strategy and partnerships with online listing sites, such as Zillow, ApartmentGuide, and ApartmentList.
Requirements
  • Bachelor's degree in marketing, business, or a related field.
  • 5-8 years of experience in marketing, with a focus on developing digital marketing strategies and driving results, preferably in multi-family or hotel/hospitality.
  • Proven experience developing and managing searching engine marketing (PPC/SEO) strategy to drive traffic and customer acquisition.

We offer a comprehensive benefits package, including PTO, medical, vision, dental, and 401(k) for permanent full-time roles. Enjoy a special day to celebrate in your birthday month each year with paid Birthday Time Off. Opportunities to give back include participation in AVE's regular drives and fundraisers, as well as paid Volunteer Time Off each year to volunteer with your non-profit organization of choice.

A career home with tons of potential for long-term career advancement within a rapidly expanding organization. Join our team and be part of a company that values quality, uniqueness, excellence, service, and teamwork.



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