Digital Experience Senior Specialist

4 weeks ago


Wilmington, Delaware, United States Charles River Laboratories Full time

At Charles River Laboratories, we are seeking a highly skilled Digital Experience Senior Specialist to join our Global Technology Department. This remote position will be responsible for managing our Google Ads accounts for seven business lines and corporate brand.

The ideal candidate will have 5+ years of directly related Google Ads experience and a strong understanding of Google Ads optimization strategies. They will be responsible for developing, delivering, and implementing strategies to meet business and website goals, while also identifying problem keywords and areas for improvement.

The successful candidate will have excellent written and verbal communication skills, as well as proficiency in Google Ads, Google Analytics 4, SEMRush or similar SEO tools, and Microsoft Office products. They will also be able to work collaboratively with core stakeholders and provide regular performance reports to inform decision-making.

This is an exciting opportunity for a motivated and experienced digital marketing professional to join our team and contribute to the success of our business.

Key Responsibilities:

  • Manage Google Ads accounts for seven business lines and corporate brand
  • Develop, deliver, and implement Google Ads optimization strategies
  • Identify problem keywords and areas for improvement
  • Provide regular performance reports to inform decision-making
  • Collaborate with core stakeholders to achieve business goals

Requirements:

  • 5+ years of directly related Google Ads experience
  • Strong understanding of Google Ads optimization strategies
  • Excellent written and verbal communication skills
  • Proficiency in Google Ads, Google Analytics 4, SEMRush or similar SEO tools, and Microsoft Office products

About Charles River Laboratories:

Charles River Laboratories is a leading contract research organization (CRO) that provides a range of services to support the discovery and development of new medicines. We have a strong commitment to innovation and excellence, and we are seeking talented individuals to join our team.



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